Канал: Derek Ong

Moderation Centering Method

Moderation Centering Method

SPSS Mediation Baron and Kenny method

SPSS Mediation Baron and Kenny method

Sustainable & Social Marketing Guest Lecture Series 3

Sustainable & Social Marketing Guest Lecture Series 3

Sustainable and Social Marketing Guest Lecture Series 2

Sustainable and Social Marketing Guest Lecture Series 2

Sustainable and Social Marketing Guest Lecture Series 1

Sustainable and Social Marketing Guest Lecture Series 1

World AIDS Day Webinar 2021:

World AIDS Day Webinar 2021:

Refugee Fest 2021: Never Far From Home

Refugee Fest 2021: Never Far From Home

The Story behind the Greens: Sustainable and Social Marketing Project by Sunway University

The Story behind the Greens: Sustainable and Social Marketing Project by Sunway University

Be Kind to Your Mind: Sustainable and Social Marketing Project Sunway University

Be Kind to Your Mind: Sustainable and Social Marketing Project Sunway University

Sustainable & Social Marketing Guest Lecture Series 4

Sustainable & Social Marketing Guest Lecture Series 4

Sustainable & Social Marketing Guest Lecture Series 3

Sustainable & Social Marketing Guest Lecture Series 3

Market Basket Analysis Using Association Rules with Rapid Miner(MA Vid 12-Updated 2nd June 2021)

Market Basket Analysis Using Association Rules with Rapid Miner(MA Vid 12-Updated 2nd June 2021)

Sustainable and Social Marketing Guest Lecture Series:Corporate Sustainability & Its Responsibility

Sustainable and Social Marketing Guest Lecture Series:Corporate Sustainability & Its Responsibility

Sustainable and Social Marketing Guest Lecture Series 2 Being an Advocate for Social Change

Sustainable and Social Marketing Guest Lecture Series 2 Being an Advocate for Social Change

MKT5084 Lecture 1 Perspectives for Marketing Analytics

MKT5084 Lecture 1 Perspectives for Marketing Analytics

MKT5084 Lecture 4 New Product Development and Customer Insight

MKT5084 Lecture 4 New Product Development and Customer Insight

MKT5084 Lecture 2 Customer Satisfaction and Value

MKT5084 Lecture 2 Customer Satisfaction and Value

MKT5084 Lecture 3 Part II Marketing Mix and Customer Buying Behaviour Analytics

MKT5084 Lecture 3 Part II Marketing Mix and Customer Buying Behaviour Analytics

MKT5084 Lecture 3 Part I Marketing Mix and Customer Buying Behaviour Analytics

MKT5084 Lecture 3 Part I Marketing Mix and Customer Buying Behaviour Analytics

MKT5084 Lecture 5 Price and Promotions Market Response Modelling

MKT5084 Lecture 5 Price and Promotions Market Response Modelling

MKT5084 Lecture 8 Market Management Retail Tracking and Analytics Sampling Statistics

MKT5084 Lecture 8 Market Management Retail Tracking and Analytics Sampling Statistics

MKT5084 Lecture 6 Category Management Space Management

MKT5084 Lecture 6 Category Management Space Management

MKT5084 Lecture 9 Consumer Analytics Big Data and Data Mining

MKT5084 Lecture 9 Consumer Analytics Big Data and Data Mining

MKT5084 Lecture 10 Part1 Digital Marketing and Analytics Experiments and Online Marketing Analytics

MKT5084 Lecture 10 Part1 Digital Marketing and Analytics Experiments and Online Marketing Analytics

MKT5084 Lecture 10 Part2 Digital Marketing and Analytics Experiments and Online Marketing Analytics

MKT5084 Lecture 10 Part2 Digital Marketing and Analytics Experiments and Online Marketing Analytics

MKT5084 Lecture 11 Qualitative Research Consumer Loyalty and Sentiment Analysis

MKT5084 Lecture 11 Qualitative Research Consumer Loyalty and Sentiment Analysis

JCU Singapore Green bag Seminar Series 13th August 2020

JCU Singapore Green bag Seminar Series 13th August 2020

MA 13_ Sentiment Analysis with Rapid Miner Vader Model

MA 13_ Sentiment Analysis with Rapid Miner Vader Model

The First Wealth is Health: Eating Healthy During Lockdown

The First Wealth is Health: Eating Healthy During Lockdown

Your Past DOES NOT Define Your Future: B40 Single Mothers

Your Past DOES NOT Define Your Future: B40 Single Mothers

We Can All Be Heroes: Malaysia's hawkers in the time of COVID 19

We Can All Be Heroes: Malaysia's hawkers in the time of COVID 19

Unrestricted Stage Performing Arts In the Age of Social Distancing Going Online and Reaching More

Unrestricted Stage Performing Arts In the Age of Social Distancing Going Online and Reaching More

MA Vid 12 Market Basket Analysis with Rapid Miner

MA Vid 12 Market Basket Analysis with Rapid Miner

MA Vid 12 Text Analysis with Rapid Miner

MA Vid 12 Text Analysis with Rapid Miner

MA Vid 11 Introduction to Rapid Miner Video

MA Vid 11 Introduction to Rapid Miner Video

MA Vid9 Introduction to Power BI Video

MA Vid9 Introduction to Power BI Video

MA Vid 8 Perceptual Mapping Brand Image Profiling Using Correspondence Analysis Video

DM Video 1 Digital Transformation Theory and Marketing

DM Video 1 Digital Transformation Theory and Marketing

Video 4 Digital Transformation Social Media Engagement

Video 4 Digital Transformation Social Media Engagement

Video 2 Digital Tranformation Mechanism

Video 2 Digital Tranformation Mechanism

Video 3 Digital Transformation Measurement

Video 3 Digital Transformation Measurement

Derek Ong - This is me. Thanks for listening

Derek Ong - This is me. Thanks for listening

MA Vid7 Direct Marketing Using RFM Analysis (Marketing Analytics)

MA Vid7 Direct Marketing Using RFM Analysis (Marketing Analytics)

MA Vid6 Churn Analysis Using Logistic Regression (Marketing Analytics)

MA Vid6 Churn Analysis Using Logistic Regression (Marketing Analytics)

Creating an Online Survey Using Lancaster Qualtrics

Creating an Online Survey Using Lancaster Qualtrics

MA Vid5 Attribute Combination Analysis Using Conjoint Analysis (Marketing Analytics)

MA Vid5 Attribute Combination Analysis Using Conjoint Analysis (Marketing Analytics)

MA Vid4 Positioning Using Multidimensional Scaling (Marketing Analytics)

MA Vid4 Positioning Using Multidimensional Scaling (Marketing Analytics)

MA Vid3 Targeting Using Decision Tree Analysis (Marketing Analytics)

MA Vid3 Targeting Using Decision Tree Analysis (Marketing Analytics)

MA Vid2 Segmentation and 2-Step Cluster Analysis (Marketing Analytics)

MA Vid2 Segmentation and 2-Step Cluster Analysis (Marketing Analytics)

MA Vid1 Introduction to Heuristics and STP (Marketing Analytics)

MA Vid1 Introduction to Heuristics and STP (Marketing Analytics)

Sunway Social Marketing Planning and Execution March 2019

Sunway Social Marketing Planning and Execution March 2019

Sunway Social Marketing Planning and Execution March 2019

Sunway Social Marketing Planning and Execution March 2019

Sunway Dance Club Synergy 2019

Sunway Dance Club Synergy 2019

Digital Marketplace Exhibition 4.0 and The First Social Marketing Expo

Digital Marketplace Exhibition 4.0 and The First Social Marketing Expo

Escameca Children with Disabilities

Escameca Children with Disabilities

Orang Asli Do we know them

Orang Asli Do we know them

Homeless Social Experiment

Homeless Social Experiment

Beautiful Beginnings Refugees

Beautiful Beginnings Refugees

Puka Puka HIV

Puka Puka HIV

Migrant Workers Grateful Program

Migrant Workers Grateful Program

Social Marketing Planning and Execution 2019

Social Marketing Planning and Execution 2019

Migrant Worker Perception

Migrant Worker Perception

Beautiful Beginnings Refugee

Beautiful Beginnings Refugee

Mogo Mogo Homeless

Mogo Mogo Homeless

Tikiano Single Mothers

Tikiano Single Mothers

Team Escameca Children with diabilities

Team Escameca Children with diabilities

Morgan Shelter Home

Morgan Shelter Home

DrDerek v4 1

DrDerek v4 1

Migrant Workers

Migrant Workers

Team Drake Orang Asli

Team Drake Orang Asli

ANZMAC 2017 Paper Presentation

ANZMAC 2017 Paper Presentation

Derek Ong Sunway Dance Club Speech

Derek Ong Sunway Dance Club Speech

PLS Vid24 PLS Multi Group Analysis

PLS Vid24 PLS Multi Group Analysis

PLS Vid12 Hypothesis Testing for Direct Effects

PLS Vid12 Hypothesis Testing for Direct Effects

PLS Vid13 Structural Model Assessing VIF and R Square

PLS Vid13 Structural Model Assessing VIF and R Square

PLS Vid14 Structural Model Assessing Effect Size

PLS Vid14 Structural Model Assessing Effect Size

PLS Vid15 Structural Model Assessing Predictive Relevance

PLS Vid15 Structural Model Assessing Predictive Relevance

PLS Vid16 Assessing Goodness of Fit

PLS Vid16 Assessing Goodness of Fit

PLS Vid17 Formative and Reflective Measures Theory

PLS Vid17 Formative and Reflective Measures Theory

PLS Vid18 Assessing Formative Measurement Model

PLS Vid18 Assessing Formative Measurement Model

PLS Vid19 Higher order Constructs

PLS Vid19 Higher order Constructs

PLS Vid20 Mediation Analysis in PLS

PLS Vid20 Mediation Analysis in PLS

PLS Vid21 Categorical Moderator Analysis in PLS

PLS Vid21 Categorical Moderator Analysis in PLS

PLS Vid22 Continuous Moderator Analysis in PLS

PLS Vid22 Continuous Moderator Analysis in PLS

PLS Vid23 Importance and Performance Matrix

PLS Vid23 Importance and Performance Matrix

PLS Vid1 Difference Between PLS and CB SEM

PLS Vid1 Difference Between PLS and CB SEM

PLS Vid2 Dealing with missing data

PLS Vid2 Dealing with missing data

PLS Vid3 Saving and importing CSV file

PLS Vid3 Saving and importing CSV file

PLS Vid4 Drawing your model in SMARTPLS environment

PLS Vid4 Drawing your model in SMARTPLS environment

PLS Vid5 Theory of Measurement Model Loading, AVE, CR and Rho A and Running PLS algorithm

PLS Vid5 Theory of Measurement Model Loading, AVE, CR and Rho A and Running PLS algorithm

PLS Vid6 Reporting Measurement Model

PLS Vid6 Reporting Measurement Model

PLS Vid7 Discriminant Validity Measurement and Reporting Cross Loading, Fornell and Larcker Criteria

PLS Vid7 Discriminant Validity Measurement and Reporting Cross Loading, Fornell and Larcker Criteria

PLS Vid8 Assessing Univariate and Multivariate Normality for PLS

PLS Vid8 Assessing Univariate and Multivariate Normality for PLS

PLS Vid9 Common Method Variance and Harmans Single Factor Test

PLS Vid9 Common Method Variance and Harmans Single Factor Test

PLS Vid10 CMV Remedy Using Measured and Unmeasured Latent Variable Check

PLS Vid10 CMV Remedy Using Measured and Unmeasured Latent Variable Check

PLS Vid11 Structural Model Assessment Theory

PLS Vid11 Structural Model Assessment Theory

Bersih Singing 4.0 2015

Bersih Singing 4.0 2015

SPSS Vid25 Categorical Moderator Analysis Using SPSS Process

SPSS Vid25 Categorical Moderator Analysis Using SPSS Process

SPSS Vid26 Continuous Moderator Analysis Using SPSS Process

SPSS Vid26 Continuous Moderator Analysis Using SPSS Process

SPSS Vid24 Mediation Analysis Using SPSS Process

SPSS Vid24 Mediation Analysis Using SPSS Process

SPSS Vid23 Factor Analysis

SPSS Vid23 Factor Analysis

SPSS Vid22 Reliability Analysis

SPSS Vid22 Reliability Analysis

SPSS Vid21 Correlation and Multiple Linear Regression in SPSS

SPSS Vid21 Correlation and Multiple Linear Regression in SPSS

SPSS Vid20 Intro to Correlation and Multiple Linear Regression Analysis

SPSS Vid20 Intro to Correlation and Multiple Linear Regression Analysis

SPSS Vid19 GPower for Sample Size Selection

SPSS Vid19 GPower for Sample Size Selection

SPSS Vid18 Categorical Variable Relationships

SPSS Vid18 Categorical Variable Relationships

SPSS Vid17 Repeated Measures

SPSS Vid17 Repeated Measures

SPSS Vid16 ANCOVA MANCOVA

SPSS Vid16 ANCOVA MANCOVA

SPSS Vid15 MANOVA Multiple Analysis of Variance

SPSS Vid15 MANOVA Multiple Analysis of Variance

SPSS Vid13 One way ANOVA

SPSS Vid13 One way ANOVA

SPSS Vid14 Two way ANOVA

SPSS Vid14 Two way ANOVA

SPSS Vid12 Paired Sample T Test

SPSS Vid12 Paired Sample T Test

SPSS Vid11 Indepedent Sample T Test

SPSS Vid11 Indepedent Sample T Test

SPSS Vid2 Hypothesis and Testing

SPSS Vid2 Hypothesis and Testing

SPSS Vid10 One Sample T Test

SPSS Vid10 One Sample T Test

SPSS Vid7 DataCleaning and Checking Categorical Variable

SPSS Vid7 DataCleaning and Checking Categorical Variable

SPSS Vid8 Quantitative Analysis Selecting the right one

SPSS Vid8 Quantitative Analysis Selecting the right one

SPSS Vid4 The SPSS Environment and Data Entry

SPSS Vid4 The SPSS Environment and Data Entry

SPSS Vid3 Type of Variables and Measurement

SPSS Vid3 Type of Variables and Measurement

SPSS Vid9 Descriptive Statistics and Normality Test

SPSS Vid9 Descriptive Statistics and Normality Test

SPSS Vid6 Data Transformation Quantitative Variable

SPSS Vid6 Data Transformation Quantitative Variable

SPSS Vid5 Data Transformation Categorical Variable

SPSS Vid5 Data Transformation Categorical Variable

SPSS Vid1 Research and Statistics

SPSS Vid1 Research and Statistics