Канал: Micheal Ahearne

Chapter 18 - Creating Competitive advantage - 11/30/21

Chapter 18 - Creating Competitive advantage - 11/30/21

Class 29 - Final Exam Review - MARK 3336

Class 29 - Final Exam Review - MARK 3336

Stukent Simulation - Round 5 Lecture - Optimizing Distributors

Stukent Simulation - Round 5 Lecture - Optimizing Distributors

Stukent Simulation - Round 4 Lecture - Selecting Distributors

Stukent Simulation - Round 4 Lecture - Selecting Distributors

Stukent Simulation - Round 3 lecture - Create a promotions plan

Stukent Simulation - Round 3 lecture - Create a promotions plan

Stukent Simulation - Round 2 Lecture - Launching your product

Stukent Simulation - Round 2 Lecture - Launching your product

Stukent Simulation - Round 1 Lecture - Market Research

Stukent Simulation - Round 1 Lecture - Market Research

Introduction to Stukent simulation

Introduction to Stukent simulation

Midterm Review - 9/14/2021

Midterm Review - 9/14/2021

Chapter 17 - Digital marketing - 11/18/21

Chapter 17 - Digital marketing - 11/18/21

Chapter 16 - Personal selling and sales promotion - 11/11/21

Chapter 16 - Personal selling and sales promotion - 11/11/21

Chapter 15 - Retailing and Wholesaling - 11/04/21

Chapter 15 - Retailing and Wholesaling - 11/04/21

Chapter 13 - Retailing and Wholesaling - 10/21/21

Chapter 13 - Retailing and Wholesaling - 10/21/21

Chapter 14 - Developing New Products - 10/28/21.

Chapter 14 - Developing New Products - 10/28/21.

Chapter 12 - Marketing Channels: Delivering Customer Value - 10/14/21

Chapter 12 - Marketing Channels: Delivering Customer Value - 10/14/21

Chapter 11 - Pricing Strategies: Additional considerations - 10/07/21

Chapter 11 - Pricing Strategies: Additional considerations - 10/07/21

Chapter 10 - Pricing Understanding and Capturing Customer Value - 09/30/21

Chapter 10 - Pricing Understanding and Capturing Customer Value - 09/30/21

Chapter 9 - Developing New Products - 09/24/21

Chapter 9 - Developing New Products - 09/24/21

Chapter 8 - Products, Services, and Brands: Building Customer Value 09/21/21

Chapter 8 - Products, Services, and Brands: Building Customer Value 09/21/21

Chapter 7 - Consumer-Driven Marketing Strategy - 09/16/21

Chapter 7 - Consumer-Driven Marketing Strategy - 09/16/21

Chapter 6 - Business Markets and Business Buyer Behavior - 09/14/21

Chapter 6 - Business Markets and Business Buyer Behavior - 09/14/21

Chapter 5 - Consumer Markets and Consumer Buyer Behavior - 09/09/21

Chapter 5 - Consumer Markets and Consumer Buyer Behavior - 09/09/21

Chapter 4 - Managing Marketing Information to Gain Customer Insights - 09/07/21

Chapter 4 - Managing Marketing Information to Gain Customer Insights - 09/07/21

Chapter 3 - Analyzing the Marketing Environment - 09/02/21

Chapter 3 - Analyzing the Marketing Environment - 09/02/21

Chapter 2 - Company and Marketing Strategy: Partnering to Build Customer Relationships - 08/31/21

Chapter 2 - Company and Marketing Strategy: Partnering to Build Customer Relationships - 08/31/21

Chapter 1 - Marketing creating and capturing customer value - 08/26/21

Chapter 1 - Marketing creating and capturing customer value - 08/26/21

Q&A Sesssion August 24th 2021

Q&A Sesssion August 24th 2021

Class 1 - Introduction to syllabus and trends in marketing - fall 2021

Class 1 - Introduction to syllabus and trends in marketing - fall 2021

Chapter 1 - Eskimo Joe's

Chapter 1 - Eskimo Joe's

Class 28 - Creating Competitive Advantage - Chapter 18

Class 28 - Creating Competitive Advantage - Chapter 18

Class 26 - Digital Marketing - Chapter 17

Class 26 - Digital Marketing - Chapter 17

Final Exam Review Lecture

Final Exam Review Lecture

Class 24 - Personal Selling & Sales Promotion - Chapter 16

Class 24 - Personal Selling & Sales Promotion - Chapter 16

Screen recording with Open Broadcast Software

Screen recording with Open Broadcast Software

Chapter 15 - Advertising & Public relations

Chapter 15 - Advertising & Public relations

Class 20 - Engaging consumers & Communicating value - Ch 14

Class 20 - Engaging consumers & Communicating value - Ch 14

class 18 - Retailing and Wholesale - Chapter 13

class 18 - Retailing and Wholesale - Chapter 13

Class 18 - Retailing and Wholesale - Ch 13 - old

Class 18 - Retailing and Wholesale - Ch 13 - old

Video Pitch Project - Frequently asked questions

Video Pitch Project - Frequently asked questions

Class 16 - Marketing Channels: Delivering Customer Value - Chapter 12

Class 16 - Marketing Channels: Delivering Customer Value - Chapter 12

Class 14 - Pricing Strategies - Chapter 11

Class 14 - Pricing Strategies - Chapter 11

Class 13 - Introduction to Video pitch project

Class 13 - Introduction to Video pitch project

Class 12 - Pricing Understanding and Capturing Customer Value - Chapter 10

Class 12 - Pricing Understanding and Capturing Customer Value - Chapter 10

Class 11 - Developing new products - Chapter 9

Class 11 - Developing new products - Chapter 9

Class 10 - Products, Services, and Brands - Chapter 8

Class 10 - Products, Services, and Brands - Chapter 8

Class 9 - Customer Value-Driven Marketing Strategy - Creating Value for Target Customers - Ch 7

Class 9 - Customer Value-Driven Marketing Strategy - Creating Value for Target Customers - Ch 7

Class 8 - Business markets and business buyer behavior - Chapter 6

Class 8 - Business markets and business buyer behavior - Chapter 6

Class 4 - Company and Marketing Strategy - Reupload 2 - Chapter 2

Class 4 - Company and Marketing Strategy - Reupload 2 - Chapter 2

Managing Marketing Information to Gain Customer Insights - Chapter 4

Managing Marketing Information to Gain Customer Insights - Chapter 4

Analyzing the Market Environment - Chapter 3

Analyzing the Market Environment - Chapter 3

Class 4 - Company and Marketing Strategy: Partnering to build customer relationships - Chapter 2

Class 4 - Company and Marketing Strategy: Partnering to build customer relationships - Chapter 2

Class 3 - Marketing: Creating and Capturing Customer Value

Class 3 - Marketing: Creating and Capturing Customer Value

Class 2 - Introduction to trends in marketing

Class 2 - Introduction to trends in marketing

Introduction to Marketing 3336 - Fall 2020

Introduction to Marketing 3336 - Fall 2020

TA session Monday Nov 25

TA session Monday Nov 25

Micheal Ahearne Live Stream

Micheal Ahearne Live Stream