Канал: AppNexus

AppNexus - Powering the Advertising that Powers the Internet

AppNexus - Powering the Advertising that Powers the Internet

Breakout Session PART4: Spotlight on Customisation

Breakout Session PART4: Spotlight on Customisation

Breakout Session PART 3: Viewability as the New Currency

Breakout Session PART 3: Viewability as the New Currency

Breakout Session PART 2: Unpacking AppNexus Programmable Platform Success

Breakout Session PART 2: Unpacking AppNexus Programmable Platform Success

Breakout Session PART 1: Building Next Generation DSP (Unpacking APP Success and What's Coming)

Breakout Session PART 1: Building Next Generation DSP (Unpacking APP Success and What's Coming)

How To Thrive Post-May 25th...

How To Thrive Post-May 25th...

Driving Creativity and Results Through Inclusion and Diversity

Driving Creativity and Results Through Inclusion and Diversity

"Think the Unthinkable" - Breaking Down the Walls

"Think the Unthinkable" - Breaking Down the Walls

The Next Generation DSP PART 2: Driving Business Outcomes

The Next Generation DSP PART 2: Driving Business Outcomes

The Next Generation DSP PART 1: Differentiation Through Innovation

The Next Generation DSP PART 1: Differentiation Through Innovation

Building a Better Marketplace

Building a Better Marketplace

ID Consortium Roadmap and Technical Implementation

ID Consortium Roadmap and Technical Implementation

A Collaborative Look Into The Future ID Consortium

A Collaborative Look Into The Future ID Consortium

Brian O'Kelley on Bloomberg Radio on the Spotify "IPO"

Brian O'Kelley on Bloomberg Radio on the Spotify "IPO"

Is Blockchain Ready for AdTech? Ben John (AppNexus)

Is Blockchain Ready for AdTech? Ben John (AppNexus)

Is Blockchain Ready for AdTech? Mike Freyberger (AppNexus)

Is Blockchain Ready for AdTech? Mike Freyberger (AppNexus)

Is Blockchain Ready for AdTech? Daniel Wharton (Amino Payments)

Is Blockchain Ready for AdTech? Daniel Wharton (Amino Payments)

Is Blockchain Ready for AdTech? GDPR and ePrivacy (Anjali Shenoy Dahiya, AppNexus)

Is Blockchain Ready for AdTech? GDPR and ePrivacy (Anjali Shenoy Dahiya, AppNexus)

Is Blockchain Ready for AdTech? Aaron Brown (MadHive)

Is Blockchain Ready for AdTech? Aaron Brown (MadHive)

Is Blockchain Ready for AdTech? Full presentation

Is Blockchain Ready for AdTech? Full presentation

Is Blockchain Ready for AdTech? Eileen M. Lowry (IBM Blockchain Garage)

Is Blockchain Ready for AdTech? Eileen M. Lowry (IBM Blockchain Garage)

Lauren Wiseman: AppNexus Header Bidding CAB 2017

Lauren Wiseman: AppNexus Header Bidding CAB 2017

Getting to 80% - Building technology to increase voter participation across America

Getting to 80% - Building technology to increase voter participation across America

Brian O'Kelley at IAB - Blockchain: Getting to Radical Transparency

Brian O'Kelley at IAB - Blockchain: Getting to Radical Transparency

Erin Vilardi: Interview Highlights

Erin Vilardi: Interview Highlights

Erin Vilardi: Interview at the 2017 Women's Leadership Forum

Erin Vilardi: Interview at the 2017 Women's Leadership Forum

Michael Richardson: AppNexus Header Bidding CAB 2017

Michael Richardson: AppNexus Header Bidding CAB 2017

Danny Khatib: AppNexus Header Bidding CAB 2017

Danny Khatib: AppNexus Header Bidding CAB 2017

Mike McNeeley & Katie Buzby: AppNexus Header Bidding CAB 2017

Mike McNeeley & Katie Buzby: AppNexus Header Bidding CAB 2017

Alicia Glen: Interview at the 2017 Women's Leadership Forum

Alicia Glen: Interview at the 2017 Women's Leadership Forum

Alicia Glen: Interview Highlights

Alicia Glen: Interview Highlights

Tiffany Dufu: Interview Highlights

Tiffany Dufu: Interview Highlights

Tiffany Dufu: Interview at the 2017 Women's Leadership Forum

Tiffany Dufu: Interview at the 2017 Women's Leadership Forum

Tech Talks @ AppNexus | Survival of the Truthiest

Tech Talks @ AppNexus | Survival of the Truthiest

Exchange Traded Views

Exchange Traded Views

Identity, Audiences & Programmable Data

Identity, Audiences & Programmable Data

Brand Safety Evolution

Simplifying Creative

Simplifying Creative

Under the Hood of Optimization

Under the Hood of Optimization

Safer, Smarter Supply

Safer, Smarter Supply

Programmable Splits: Deep Dive

Programmable Splits: Deep Dive

Closing Conversation

Closing Conversation

The Future of Connected TV

The Future of Connected TV

Building a Better Internet: Election 2017

Building a Better Internet: Election 2017

The Strategic Trader

The Strategic Trader

Machine Learning for What Purpose?

Machine Learning for What Purpose?

Cleaning Up Supply Chain

Cleaning Up Supply Chain

At the Intersection of Fraud, Hate Speech, and Fake News

At the Intersection of Fraud, Hate Speech, and Fake News

How We Built It

How We Built It

Welcome & Keynote: Introducing the AppNexus Programmable Platform (APP)

Welcome & Keynote: Introducing the AppNexus Programmable Platform (APP)

Laughing Matters: Using Comedy in the Fight for Equality I Maysoon Zayid & Xian Horn

Laughing Matters: Using Comedy in the Fight for Equality I Maysoon Zayid & Xian Horn

Smashing Harmful Stereotypes in Advertising

Smashing Harmful Stereotypes in Advertising

Living In Between: Challenging and Changing Perceptions through Film

Living In Between: Challenging and Changing Perceptions through Film

AppNexus’ Commitment to Diversity & Inclusion I Brian O'Kelley

AppNexus’ Commitment to Diversity & Inclusion I Brian O'Kelley

Finding Common Ground: How to Come Together When We Don’t Agree on a Damned Thing I Emily May

Finding Common Ground: How to Come Together When We Don’t Agree on a Damned Thing I Emily May

Beyond the Echo Chamber I Nithya Das

Beyond the Echo Chamber I Nithya Das

Radical Candor: How to be a Great Boss Without Losing Your Humanity I Eleanor Scott

Radical Candor: How to be a Great Boss Without Losing Your Humanity I Eleanor Scott

Word of Mouth: Inspiring Action through Storytelling

Word of Mouth: Inspiring Action through Storytelling

Don’t Run from Opportunity, Run for Office

Don’t Run from Opportunity, Run for Office

How Diversity Drives the Economy I Alicia Glen

How Diversity Drives the Economy I Alicia Glen

Game Plan: Men and Our Role in Workplace Inclusion I Wade Davis

Game Plan: Men and Our Role in Workplace Inclusion I Wade Davis

Drop the Ball: Achieving More by Doing Less I Tiffany Dufu

Drop the Ball: Achieving More by Doing Less I Tiffany Dufu

You Cannot be What You Cannot See I Reshma Saujani

You Cannot be What You Cannot See I Reshma Saujani

Introducing the AppNexus Programmable Platform

Introducing the AppNexus Programmable Platform

AppNexus Whiteboard Sessions: Auction Mechanics

AppNexus Whiteboard Sessions: Auction Mechanics

Classic Razzle Dazzle presents “Font Size Maxed” (a “Baby Got Back” parody)

Classic Razzle Dazzle presents “Font Size Maxed” (a “Baby Got Back” parody)

Tech Talks @ AppNexus: Kubernetes + the journey to cloud native computing

Tech Talks @ AppNexus: Kubernetes + the journey to cloud native computing

Advanced Data Analytics and Log-level Data

Advanced Data Analytics and Log-level Data

Using Genie to Customize Click Predictions

Using Genie to Customize Click Predictions

The Algorithms that Power Augmented Line Items

The Algorithms that Power Augmented Line Items

The Open Internet Gets Personal

The Open Internet Gets Personal

Build a Better Internet: AppNexus Summit 2017

Build a Better Internet: AppNexus Summit 2017

Welcome Back: AppNexus Summit 2017

Welcome Back: AppNexus Summit 2017

Business Best Practices for Header Bidding

Business Best Practices for Header Bidding

Deep Dive on Server-to-Server Header Bidding

Deep Dive on Server-to-Server Header Bidding

Intelligent Advertising: A Closer Look at Our Integrated, Machine Learning Powered Buying Platform

Intelligent Advertising: A Closer Look at Our Integrated, Machine Learning Powered Buying Platform

Thinking Outside the Video Box

Thinking Outside the Video Box

Wrap Up: AppNexus Summit 2017

Wrap Up: AppNexus Summit 2017

Shifting from Linear TV to Digital Video, Now

Shifting from Linear TV to Digital Video, Now

Infinite Possibilities: AI and Machine Learning in Action

Infinite Possibilities: AI and Machine Learning in Action

Fake News, Hate Speech, and Brand Safety

Welcome Back to the AppNexus Summit 2017

Welcome Back to the AppNexus Summit 2017

Are You Ready for GDPR?

Are You Ready for GDPR?

Who Needs an Ad Server, Anyway?

Who Needs an Ad Server, Anyway?

Header Bidding's Evolution and the Road Ahead

Header Bidding's Evolution and the Road Ahead

Are You Being Served: AdMonsters Publisher Forum 2017

Are You Being Served: AdMonsters Publisher Forum 2017

Tech Talks @ AppNexus: Atomic Application Architecture

Tech Talks @ AppNexus: Atomic Application Architecture

Windows Video Interstitial Demo

Windows Video Interstitial Demo

BannerStream MSN Demo

BannerStream MSN Demo

BannerStream MSN Demo

BannerStream MSN Demo

Optimize NYC 2017: Revolutionizing Click Prediction with AppNexus Programmable Bidder v8

Optimize NYC 2017: Revolutionizing Click Prediction with AppNexus Programmable Bidder v8

Optimize NYC 2017: Full Steam Ahead: Two Years in the Header and Still Innovating

Optimize NYC 2017: Full Steam Ahead: Two Years in the Header and Still Innovating

Optimize NYC 2017: How Schibsted Media Group Balanaced Scale and Real-Time Performance

Optimize NYC 2017: How Schibsted Media Group Balanaced Scale and Real-Time Performance

Creating a Better Video Internet Pt. 1: AppNexus at Online Marketing Rocktars

Creating a Better Video Internet Pt. 1: AppNexus at Online Marketing Rocktars

Creating a Better Video Internet Pt. 2: AppNexus at Online Marketing Rocktars

Creating a Better Video Internet Pt. 2: AppNexus at Online Marketing Rocktars

Open Vs. Closed Internet: AppNexus at Online Marketing Rockstars

Open Vs. Closed Internet: AppNexus at Online Marketing Rockstars

Prebid.js: Functional Patterns + Open Source + Video = Header Bidding Magic

Prebid.js: Functional Patterns + Open Source + Video = Header Bidding Magic

Intro to Data Science @ AppNexus

Intro to Data Science @ AppNexus

‘Hidden Human Computers: The Black Women of NASA’ presented by AppNexus Black Alliance

‘Hidden Human Computers: The Black Women of NASA’ presented by AppNexus Black Alliance

The Ad Tech Renaissance: IAB ALM 2017

The Ad Tech Renaissance: IAB ALM 2017

2017 Trends and Predictions

2017 Trends and Predictions

Tech Talks @ AppNexus: Bonsai - Custom decision trees for real-time bidding

Tech Talks @ AppNexus: Bonsai - Custom decision trees for real-time bidding

Tech Talks @ AppNexus: LucidUI and Adopting React.js

Tech Talks @ AppNexus: LucidUI and Adopting React.js

Tech Talks @ AppNexus: ScyllaDB: It takes more than C++14 to become next gen C*

Tech Talks @ AppNexus: ScyllaDB: It takes more than C++14 to become next gen C*

See how Microsoft partners with AppNexus for programmatic

See how Microsoft partners with AppNexus for programmatic

Welcome and Opening Remarks

Welcome and Opening Remarks

Unmasking Header Bidding: The Great Debate

Unmasking Header Bidding: The Great Debate

Let the Games Begin: New Programmatic Formats for New Revenue Streams

Let the Games Begin: New Programmatic Formats for New Revenue Streams

Lessons Learned: Maximizing Yield Across Direct and Programmatic Sales Channels

Lessons Learned: Maximizing Yield Across Direct and Programmatic Sales Channels

Supercharging Partnerships with Intelligent Monetization

Supercharging Partnerships with Intelligent Monetization

A Conversation with News Corp

A Conversation with News Corp

Brian O'Kelley: WLF 2016 Opening Remarks

Brian O'Kelley: WLF 2016 Opening Remarks

Theresa Vu: Rap and Real-Time Systems: Lessons in Bringing Your Whole Self to Work

Theresa Vu: Rap and Real-Time Systems: Lessons in Bringing Your Whole Self to Work

Lessons at the Intersection of Machine Learning and Leadership

Lessons at the Intersection of Machine Learning and Leadership

Tierney Remick: The Four Signposts of Great Leaders

Tierney Remick: The Four Signposts of Great Leaders

AppNexus Women's Leadership Forum 2016 Sizzle Reel

AppNexus Women's Leadership Forum 2016 Sizzle Reel

Katrina Craigwell: Know Thyself: Building Momentum Through Feedback

Katrina Craigwell: Know Thyself: Building Momentum Through Feedback

Nithya Das: The Beat, The Bass, The Words

Nithya Das: The Beat, The Bass, The Words

Mary Civiello: License to Womanspread: Achieving Influence through Body Language

Mary Civiello: License to Womanspread: Achieving Influence through Body Language

Sallie Krawcheck: Insights from the “Most Powerful Woman on Wall Street”

Sallie Krawcheck: Insights from the “Most Powerful Woman on Wall Street”

Redefining the Five Year Plan: Focus on Your Five Year Vision

Redefining the Five Year Plan: Focus on Your Five Year Vision

Navigating an Organization Through Transformation

Navigating an Organization Through Transformation

Perspectives on Mentorship

Perspectives on Mentorship

Moving Beyond the Pipeline

Moving Beyond the Pipeline

Nivita Arora: I am a Girl Who Codes

Nivita Arora: I am a Girl Who Codes

Figaro Media Case Study

Figaro Media Case Study

Figaro Media Case Study

Figaro Media Case Study

Tech Talks @ AppNexus: Facebook Infrastructure at Scale

Tech Talks @ AppNexus: Facebook Infrastructure at Scale

AppNexus Programmable Age Events Week Highlights

AppNexus Programmable Age Events Week Highlights

The Video Product Roadmap for Publisher Success

The Video Product Roadmap for Publisher Success

A Bold journey to Improve Return on Experience with AppNexus Publisher Suite

A Bold journey to Improve Return on Experience with AppNexus Publisher Suite

Customer Showcase and Optimization Roadmap

Customer Showcase and Optimization Roadmap

Product Roadmap

Product Roadmap

From Theory to Practice: Perspectives on the Future of Marketing

From Theory to Practice: Perspectives on the Future of Marketing

Driving Sustainable Business Transformation

Driving Sustainable Business Transformation

The Science Beyond the Technology of Monetization

The Science Beyond the Technology of Monetization

Product Roadmap for Publisher Success

Product Roadmap for Publisher Success

Build, Manage, Monetize: The Benefits of Audience Extension

Build, Manage, Monetize: The Benefits of Audience Extension

Accelerating Digital Transformation with AppNexus

Accelerating Digital Transformation with AppNexus

Header Bidding: More than just a hack?

Header Bidding: More than just a hack?

Industry Trends & Platforms of the Future

Industry Trends & Platforms of the Future

Opening Remarks

Opening Remarks

Programmable: A Language for Strategy

Programmable: A Language for Strategy

Wayfair's Playbook: Achieving Hyper-Personalization at Scale in the Programmable Age

Wayfair's Playbook: Achieving Hyper-Personalization at Scale in the Programmable Age

The Evolution of Intelligent Analytics

The Evolution of Intelligent Analytics

Art and Science in the Programmable Age

Art and Science in the Programmable Age

The Rise of the Super-Intelligent Marketer

The Rise of the Super-Intelligent Marketer

Opening Remarks

Opening Remarks

Hear it from an AppNexian - Meet Alex, Product Manager

Hear it from an AppNexian - Meet Alex, Product Manager

Hear it from an AppNexian - Meet Jonathan, Technical Client Manager

Hear it from an AppNexian - Meet Jonathan, Technical Client Manager

Hear it from an AppNexian - Meet Kaspar, Engagement Manager EMEA (Part 1)

Hear it from an AppNexian - Meet Kaspar, Engagement Manager EMEA (Part 1)

Hear it from an AppNexian - Meet Kaspar, Engagement Manager, EMEA (Part 2)

Hear it from an AppNexian - Meet Kaspar, Engagement Manager, EMEA (Part 2)

Hear it from an AppNexian - Meet Laura, Technical Account Manager

Hear it from an AppNexian - Meet Laura, Technical Account Manager

Hear it from an AppNexian - Meet Ilana, Director of Client Advisory

Hear it from an AppNexian - Meet Ilana, Director of Client Advisory

Hear it from an AppNexian - Meet Patrick, Operations Director

Hear it from an AppNexian - Meet Patrick, Operations Director

Tech Talks @ AppNexus: How Test Environments Enabled Organizational Growth

Tech Talks @ AppNexus: How Test Environments Enabled Organizational Growth

Tech Talks @ AppNexus: ft. Joel Spolsky (CEO & Founder, Stack Overflow)

Tech Talks @ AppNexus: ft. Joel Spolsky (CEO & Founder, Stack Overflow)

Opening Remarks

Opening Remarks

WTF: Why do Banner Ads Still Exist on Mobile?

WTF: Why do Banner Ads Still Exist on Mobile?

Applied Science of Better User Experience

Applied Science of Better User Experience

Science Of Growth

Science Of Growth

AppNexus Publisher Summit 2016 Highlights

AppNexus Publisher Summit 2016 Highlights

It could be worse. Lessons learned in distributed systems disasters: Tech Talks @ AppNexus

It could be worse. Lessons learned in distributed systems disasters: Tech Talks @ AppNexus

Closing Remarks

Closing Remarks

Transparent Marketplaces School Lunch

Transparent Marketplaces School Lunch

Innovation Or Standardization

Innovation Or Standardization

The Past, Present and Future of the Ad Server

The Past, Present and Future of the Ad Server

WIRED on What's Next in Digital Advertising

WIRED on What's Next in Digital Advertising

Speed Matters in a Video World

Speed Matters in a Video World

Gameloft: The New Standard for Mobile Advertising

Gameloft: The New Standard for Mobile Advertising

Mobile Advertising in the Era of Expanded Mobility

Mobile Advertising in the Era of Expanded Mobility

Going Beyond Programmatic Buying

Going Beyond Programmatic Buying

Header Bidding: Unlocking the Power of Mobile Monetization

Header Bidding: Unlocking the Power of Mobile Monetization

Gameloft: The New Standard for Mobile Advertising

Gameloft: The New Standard for Mobile Advertising

AppNexus Breaks the Video Speed Barrier

AppNexus Breaks the Video Speed Barrier

PriceCheck

PriceCheck

Part 2: Top Tips for Monetizing Your Header Bidding Strategy

Part 2: Top Tips for Monetizing Your Header Bidding Strategy

Part 1: Header Bidding Explained and Why Publishers Need To Use It

Part 1: Header Bidding Explained and Why Publishers Need To Use It

The User is Your Customer

The User is Your Customer

Designing Your User's Learning Experience

Designing Your User's Learning Experience

AppNexus Summit NYC 2015 Highlights Video

AppNexus Summit NYC 2015 Highlights Video

AppNexus Launches Open Video Marketplace Featuring Outstream Inventory

AppNexus Launches Open Video Marketplace Featuring Outstream Inventory

Behind the Tech Scene with Andrew

Behind the Tech Scene with Andrew

Behind the Tech Scene with Ersin Part 1

Behind the Tech Scene with Ersin Part 1

Behind the Tech Scene with Ersin Part 2

Behind the Tech Scene with Ersin Part 2

Behind the Tech Scene with Esha

Behind the Tech Scene with Esha

Behind the Tech Scene with Leevar

Behind the Tech Scene with Leevar

Behind the Tech Scene with Sabeena

Behind the Tech Scene with Sabeena

Real-time Big Data: Tech Talks @ AppNexus

Real-time Big Data: Tech Talks @ AppNexus

AppNexus 2015 Year In Review

AppNexus 2015 Year In Review

Software Transactional Memory is Simple: Tech Talks@ AppNexus

Software Transactional Memory is Simple: Tech Talks@ AppNexus

Meet the AppNexperts: Viewability

Meet the AppNexperts: Viewability

AppNexus Women's Leadership Forum 2015 Sizzle Reel

AppNexus Women's Leadership Forum 2015 Sizzle Reel

Authentic Workplaces and Women

Authentic Workplaces and Women

Reframing Likeability in Leadership

Reframing Likeability in Leadership

Developing Tomorrow’s Industry Leaders

Developing Tomorrow’s Industry Leaders

How to Stand Out (in Your Company and in Digital)

How to Stand Out (in Your Company and in Digital)

Passion, not Perfection

Passion, not Perfection

How to Build Consensus…And When to Ignore It!

How to Build Consensus…And When to Ignore It!

Everything is Digital & Digital is Everything

Everything is Digital & Digital is Everything