Канал: Institute of Promotional Marketing

Josephine Miller on Augmented Reality

Josephine Miller on Augmented Reality

Dan Hirons on Winning the Battle for Attention with Technology

Dan Hirons on Winning the Battle for Attention with Technology

Mike Anthony on the Evolution of Shopper Marketing

Mike Anthony on the Evolution of Shopper Marketing

MINI Wows at Goodwood 2024 with Playful Mixed Reality

MINI Wows at Goodwood 2024 with Playful Mixed Reality

BMW Brings the M Brand to Life at Goodwood 2024

A New Dawn Breaks for Genesis at Goodwood 2024

A New Dawn Breaks for Genesis at Goodwood 2024

Two Devils in One Night: Casillero del Diablo's Cinematic Wine Launch

Two Devils in One Night: Casillero del Diablo's Cinematic Wine Launch

Dee Llewelyn Explains How Brands Can Shine at Pride

Dee Llewelyn Explains How Brands Can Shine at Pride

Leonie Walker Presents Mando’s Promotions 2 0 Whitepaper

Leonie Walker Presents Mando’s Promotions 2 0 Whitepaper

Mastering Promotional Risk Management

Mastering Promotional Risk Management

Unveiling the Secrets to Successful Promotions with Victor Kok IMI International Insights

Unveiling the Secrets to Successful Promotions with Victor Kok IMI International Insights

In Conversation with Lord Black: Representing & Protecting Those Without a Voice

In Conversation with Lord Black: Representing & Protecting Those Without a Voice

TRO Transforms Trafalgar Square with Just Eat and PepsiCo for UEFA Final

TRO Transforms Trafalgar Square with Just Eat and PepsiCo for UEFA Final

Football Fever Meets Experiential Marketing: Inside Just Eat's Human Grabber

Football Fever Meets Experiential Marketing: Inside Just Eat's Human Grabber

Travel Trends and Top Social Platforms for Gen Z in 2024

Travel Trends and Top Social Platforms for Gen Z in 2024

Gen Z Trends 2024: FOMO, AI, and Cancel Culture with Alexandra Haider at YMS

Gen Z Trends 2024: FOMO, AI, and Cancel Culture with Alexandra Haider at YMS

Understanding European Loyalty Programs: Insights from Charlie Hills

Understanding European Loyalty Programs: Insights from Charlie Hills

Unpacking British Loyalty: What British Want from Loyalty 2024

Unpacking British Loyalty: What British Want from Loyalty 2024

The Psychology Behind Loyalty with Maddy Croucher of Ogilvy Consulting

The Psychology Behind Loyalty with Maddy Croucher of Ogilvy Consulting

Part 2: Lord Black Discusses the Future of Ethical Tourism Post-Animals Low-Welfare Act

Part 2: Lord Black Discusses the Future of Ethical Tourism Post-Animals Low-Welfare Act

Part 1: UK Clamps Down on Cruel Animal Activities Abroad

Part 1: UK Clamps Down on Cruel Animal Activities Abroad

Closing the Gap Towards Regulated Political Advertising in the UK

Closing the Gap Towards Regulated Political Advertising in the UK

Chapter 1: IPM and the UK's Self-Regulatory System

Chapter 1: IPM and the UK's Self-Regulatory System

Celebrating 50 Years of the Code of Sales Promotion

Celebrating 50 Years of the Code of Sales Promotion

The Role of AI in Marketing | Lord Black of Brentwood

The Role of AI in Marketing | Lord Black of Brentwood

Generation Alpha: Alexandra Haider

Generation Alpha: Alexandra Haider

Generation Alpha: Liam Bircham

Generation Alpha: Liam Bircham

Behind the Scenes of TPF Live's Brand Activation | Grinch Marketing Campaign Revealed

Catherine Shuttleworth on Festive Promotions and Trends for 2024

Catherine Shuttleworth on Festive Promotions and Trends for 2024

Emma Kirk Keynote at the IPM Awards | 90-Year Legacy

Emma Kirk Keynote at the IPM Awards | 90-Year Legacy

Lord Black Keynote at the IPM Awards | A Media Legacy

Lord Black Keynote at the IPM Awards | A Media Legacy

IPM Webinar Series - Best Practice Guide to Influencer Marketing

IPM Webinar Series - Best Practice Guide to Influencer Marketing

IPM Webinar - Standing Proud at Pride: and Beyond

IPM Webinar - Standing Proud at Pride: and Beyond

IPM Webinar: How to Measure the true Value of Experiential Campaigns

IPM Webinar: How to Measure the true Value of Experiential Campaigns

IPM Webinar: Introduction to experiential

IPM Webinar: Introduction to experiential

IPM Webinar: Introduction to Digital Marketing, key concepts and metrics

IPM Webinar: Introduction to Digital Marketing, key concepts and metrics

IPM Webinar: The importance of strategic brand partnerships in the light of Covid-19 and beyond

The IPM Christmas Card 2019

The IPM Christmas Card 2019

Abigail Dixon, IPM Diploma Trainer

Abigail Dixon, IPM Diploma Trainer

Linda Piggott, IPM Incentive & Motivation Diploma

Linda Piggott, IPM Incentive & Motivation Diploma

IPM Awards 2019 - Paul McGann, Managing Partner, Brass

IPM Awards 2019 - Paul McGann, Managing Partner, Brass

Negotiation Skills workshop: Leonie Walker, General Manager Europe, Mando

Negotiation Skills workshop: Leonie Walker, General Manager Europe, Mando

Negotiation Skills workshop: Paul Morrissey, IPM Trainer

Negotiation Skills workshop: Paul Morrissey, IPM Trainer

IPM Diploma: Clare Warwick

IPM Diploma: Clare Warwick

Why IPM Learning? Jon Fish, Group Partnerships and Loyalty Director, Merlin Entertainments

Why IPM Learning? Jon Fish, Group Partnerships and Loyalty Director, Merlin Entertainments

Why IPM Learning? Claire MacGregor, Account Director, Sodexo

Why IPM Learning? Claire MacGregor, Account Director, Sodexo

IPM Awards 2019 - Andrew Rae, Head of Promotions, Black Tomato Agency

IPM Awards 2019 - Andrew Rae, Head of Promotions, Black Tomato Agency

IPM COGS Awards 2018

IPM COGS Awards 2018

IPM Diploma

IPM Diploma

Pride in London 2018 - Tesco

Pride in London 2018 - Tesco

Pride in London 2018 - Deliveroo

Pride in London 2018 - Deliveroo

Pride in London 2018 - Barefoot

Pride in London 2018 - Barefoot

Pride in London 2018 - Mastercard

Pride in London 2018 - Mastercard

Pride in London 2018 - Starbucks

Pride in London 2018 - Starbucks

Pride in London 2018 - Delta / Virgin Atlantic

Pride in London 2018 - Delta / Virgin Atlantic

Pride in London 2018 - Barclays

Pride in London 2018 - Barclays

Pride in London 2018 - Amazon Music

Pride in London 2018 - Amazon Music

Pride in London 2018 - Skittles

Pride in London 2018 - Skittles

IPM COGS Awards 2018 Nic Sanders, Collective Memory Ltd

IPM COGS Awards 2018 Nic Sanders, Collective Memory Ltd

Lord Black of Brentwood - IPM Awards 2018

Lord Black of Brentwood - IPM Awards 2018

IPM COGS Awards 2018 - Suzanne Kay, Granby

IPM COGS Awards 2018 - Suzanne Kay, Granby

IPM Diploma - James Rowland, News UK

IPM Diploma - James Rowland, News UK

IPM Awards - Judges Tips - John Lyons, Brandmovers

IPM Awards - Judges Tips - John Lyons, Brandmovers

IPM Awards - Judges Tips - Brian George, Grocery Gurus

IPM Awards - Judges Tips - Brian George, Grocery Gurus

IPM Awards - Judges Tips - Abigail Dixon, Labyrinth Marketing

IPM Awards - Judges Tips - Abigail Dixon, Labyrinth Marketing

IPM Awards - Judges Tips - Jane Howarth, Propagate Promotions

IPM Awards - Judges Tips - Jane Howarth, Propagate Promotions

IPM Awards - Judges Tips - Jo Curtis, Jackanory

IPM Awards - Judges Tips - Jo Curtis, Jackanory

IPM Awards - Judges Tips - Gemma Lovelock, Lock in Marketing

IPM Awards - Judges Tips - Gemma Lovelock, Lock in Marketing

IPM Awards - Judges Tips - Yan Sanchez, Campus Media

IPM Awards - Judges Tips - Yan Sanchez, Campus Media

IPM Awards - Judges Tips - Matt Spink, Grey Shopper

IPM Awards - Judges Tips - Matt Spink, Grey Shopper

COGS Awards - Judges Tips - Joanne Kimber, Granby

COGS Awards - Judges Tips - Joanne Kimber, Granby

IPM COGS Awards 2017 - Judges Tips - Richard Pink, Head of Awards

IPM COGS Awards 2017 - Judges Tips - Richard Pink, Head of Awards

IPM Awards - Judges Tips - Richard Pink, Head of Awards

IPM Awards - Judges Tips - Richard Pink, Head of Awards

IPM Awards - Judges Tips - Niki Cook, Life Agency

IPM Awards - Judges Tips - Niki Cook, Life Agency

IPM Awards - Judges Tips - John Lyons, Brandmovers

IPM Awards - Judges Tips - John Lyons, Brandmovers

IPM Awards - Judges Tips - Matt Lee, Capture

IPM Awards - Judges Tips - Matt Lee, Capture

IPM Awards - Judges Tips - Emma Dean, Capture

IPM Awards - Judges Tips - Emma Dean, Capture

IPM Awards - Judges Tips - Linda Wise, Umbrella

IPM Awards - Judges Tips - Linda Wise, Umbrella

IPM Awards - Judges Tips - Beth Johnson, Umbrella

IPM Awards - Judges Tips - Beth Johnson, Umbrella

IPM Awards - Judges Tips - Steven Gray, Haygarth

IPM Awards - Judges Tips - Steven Gray, Haygarth

IPM Awards - Judges Tips - Brian Rees, IF Agency

IPM Awards - Judges Tips - Brian Rees, IF Agency

IPM Awards - Judges Tips - Sam Knights, Threefold

IPM Awards - Judges Tips - Sam Knights, Threefold

IPM Awards - Judges Tips - Katie Streeter Hurle, Threefold

IPM Awards - Judges Tips - Katie Streeter Hurle, Threefold

IPM Awards - Judges Tips - Neil Hooper, Circle Agency

IPM Awards - Judges Tips - Neil Hooper, Circle Agency

IPM Awards - Judges Tips - Melanie Sheldon, MRM

IPM Awards - Judges Tips - Melanie Sheldon, MRM

IPM Awards - Judges Tips - Charles D'Oyly - Valassis UK

IPM Awards - Judges Tips - Charles D'Oyly - Valassis UK

IPM Awards - Judges Tips - Stuart Knight, whynot! Think People

IPM Awards - Judges Tips - Stuart Knight, whynot! Think People

IPM Awards - Judges Tips - Richard Pink, Head of Awards

IPM Awards - Judges Tips - Richard Pink, Head of Awards

IPM Partnership Conference 2016

IPM Partnership Conference 2016

IPM Awards 2016 - Judges Tips - Catherine Shuttleworth, Savvy

IPM Awards 2016 - Judges Tips - Catherine Shuttleworth, Savvy

IPM Awards 2016 - Judges Tips - Jane Asscher

IPM Awards 2016 - Judges Tips - Jane Asscher

IPM Awards 2016 - Judges Tips - Richard Pink, Head of Awards

IPM Awards 2016 - Judges Tips - Richard Pink, Head of Awards

IPM Awards - Judges Tips - Paul McGann, Brass Agency

IPM Awards - Judges Tips - Paul McGann, Brass Agency

IPM Snipp TPN Shopper Marketing Amplified Webinar

IPM Snipp TPN Shopper Marketing Amplified Webinar

Awards 2015 Highlights

Awards 2015 Highlights

IPM COGS Awards 2015 - Entry Advice from Alex Meisl, Chairman of Wiforia

IPM COGS Awards 2015 - Entry Advice from Alex Meisl, Chairman of Wiforia

IPM COGS Awards 2015 - Entry Advice from Neil Hooper

IPM COGS Awards 2015 - Entry Advice from Neil Hooper

IPM COGS Awards 2015 - Entry Advice from Sarah Burns

IPM COGS Awards 2015 - Entry Advice from Sarah Burns

IPM COGS Awards 2015 - Entry advice from David Pearson, MD of P&MM

IPM COGS Awards 2015 - Entry advice from David Pearson, MD of P&MM

Richard Pink - Entry Advice Video

Richard Pink - Entry Advice Video

IPM COGS Awards 2015 - Entry advice from Jon Wilkinson

IPM COGS Awards 2015 - Entry advice from Jon Wilkinson

IPM COGS Awards 2015 - Entry advice from David Tymm, CEO of i-movo

IPM COGS Awards 2015 - Entry advice from David Tymm, CEO of i-movo

IPM Shopper Marketing Conference Highlights - 25/06/2015

IPM Shopper Marketing Conference Highlights - 25/06/2015

The Institute of Promotional Marketing (The IPM) Shopper Marketing Conference 2014

The Institute of Promotional Marketing (The IPM) Shopper Marketing Conference 2014

The IPM Awards - Judges 3 Top Tips - Randle Stonier, CEO - Adding Value

The IPM Awards - Judges 3 Top Tips - Randle Stonier, CEO - Adding Value

The IPM Awards - Judges Top 3 Tips - Lilach Bullock - Partner, Comms Axis

The IPM Awards - Judges Top 3 Tips - Lilach Bullock - Partner, Comms Axis

The IPM Awards - Judges Top 3 Tips - John Pearson, Managing Director - TLC

The IPM Awards - Judges Top 3 Tips - John Pearson, Managing Director - TLC

The IPM Awards - Judges Top 3 Tips - Mark Davies, Managing Director -Whistl

The IPM Awards - Judges Top 3 Tips - Mark Davies, Managing Director -Whistl

The IPM Awards - Judges Top 3 Tips - Neil Barnes, Managing Director - Enable

The IPM Awards - Judges Top 3 Tips - Neil Barnes, Managing Director - Enable

The IPM Awards - Judges Top 3 Tips - John Pearson, Managing Director from TLC

The IPM Awards - Judges Top 3 Tips - John Pearson, Managing Director from TLC

The IPM Awards - Judges Top 3 TIps - Andrew Rae The Black Tomato Agency

The IPM Awards - Judges Top 3 TIps - Andrew Rae The Black Tomato Agency

Arc's Richard Dutton - What it takes to be an IPM Award winner

Arc's Richard Dutton - What it takes to be an IPM Award winner

The IPM Awards - Judges Top 3 Tips - James Rix - Director from StreetPR

The IPM Awards - Judges Top 3 Tips - James Rix - Director from StreetPR

The IPM Awards - Judges 3 Top Tips - Peter Rumsey, Managing Director from 032

The IPM Awards - Judges 3 Top Tips - Peter Rumsey, Managing Director from 032

The IPM Awards - Judges Top 3 Tips - Joe Sheppard, Director at Pod Staffing

The IPM Awards - Judges Top 3 Tips - Joe Sheppard, Director at Pod Staffing

The IPM Awards - Judges 3 Top Tips - Graham Burt - Motivations & Communications Consultant

The IPM Awards - Judges 3 Top Tips - Graham Burt - Motivations & Communications Consultant

The IPM Awards - Judges 3 Top Tips - Branwell Johnson, Director of content - Cockpit Content

The IPM Awards - Judges 3 Top Tips - Branwell Johnson, Director of content - Cockpit Content

The IPM Awards - Judges 3 Top Tips - Neil Hooper from Circle Agency

The IPM Awards - Judges 3 Top Tips - Neil Hooper from Circle Agency

IPM Diploma Graduation Ceremony: What our graduates say...

IPM Diploma Graduation Ceremony: What our graduates say...

IPM Diploma Employer Testimonials

IPM Diploma Employer Testimonials

The IPM Awards 2011

The IPM Awards 2011

Guess the object

Guess the object

Sponsors of The IPM Awards 2015

Sponsors of The IPM Awards 2015

The IPM Awards 2014

The IPM Awards 2014

The IPM Awards 2014 Bouncing Boobies Fund raising event for CoppaFeel! HD

The IPM Awards 2014 Bouncing Boobies Fund raising event for CoppaFeel! HD

The IPM Diploma

The IPM Diploma

Mobile Marketing 2013 - Mobile loyalty for FMCG

Mobile Marketing 2013 - Mobile loyalty for FMCG

Mobile Marketing 2013 - To 2015 -- and beyond!

Mobile Marketing 2013 - To 2015 -- and beyond!

Mobile Marketing 2013 - Engaging shoppers via the mobile channel

Mobile Marketing 2013 - Engaging shoppers via the mobile channel

Mobile Marketing 2013 - 'Lean' - the new approach to re-imagining brand promotions

Mobile Marketing 2013 - Mobile rich media and engaging the audience

Mobile Marketing 2013 - Mobile rich media and engaging the audience

Mobile Marketing 2013 - Why real-time mobile marketing is the ultimate game-changer

Mobile Marketing 2013 - Why real-time mobile marketing is the ultimate game-changer

Mobile Marketing 2013 - Mobile couponing and mobile loyalty

Mobile Marketing 2013 - Mobile couponing and mobile loyalty

Mobile Marketing 2013 - Mobile: the shopping centre experience

Mobile Marketing 2013 - Mobile: the shopping centre experience

Mobile Marketing 2013 - Creative challenges for mobile promotions

Mobile Marketing 2013 - Creative challenges for mobile promotions

Mobile Marketing 2013 - How Domino's uses mobile for promotions

Mobile Marketing 2013 - How Domino's uses mobile for promotions

Mobile Marketing 2013 - Key note speech: Google vision for mobile

Mobile Marketing 2013 - Key note speech: Google vision for mobile

Mobile Marketing 2013 - Introduction by Alex Meisl

Mobile Marketing 2013 - Introduction by Alex Meisl