Musical is building the operating system for the new music industry - through a tokenized and AI-enabled platform for crowdfunding, collaboration, channel distribution, and community development.
[ Ссылка ]
"The music industry has long been tilted in favor of the very few at the top, often the business interests, while artists and musicians have received only a fraction of the profit from their creative efforts. The industry generates billions in revenue, yet a very small percentage of that makes its way to the creators. To make matters worse, artists don’t have a ton of control over how their music is used in the wild or real visibility into the economics.
Now there is the promise of a more equitable decentralized future in web3, and it only makes sense that artists would look to this new platform to solve some of these longstanding issues within the music industry. Moving power away from traditional centralized organizations is crucial to a healthy thriving music ecosystem, which has been stagnating under the weight of legacy business models and inside deals. Getting paid a few thousand dollars for 1 million streams just isn’t good enough. And social media vanity metrics aren't paying the bills either.
A passionate group of like-minded artists, technologists, and founders started an organization for this very reason.
Musical is a web3 music platform that enables creators to own their business interests and fan relationships at the same time, in the same place. We will create an infrastructure and operating system for the music industry, and do for the collective what Shopify did for e-commerce.
Creators can find and collaborate with each other, allocate splits for contributors (including AI), create and sell music-based NFTs, incentivize and reward fans, and crowdfund their careers. We put the power back into the hands of the artists by empowering musicians to create and monetize their own work in a way that works for them. Musical also offers a direct line to fans and rewards fans for on-platform engagement with their favorite artists.
New to songwriting? Need a producer? Need help finishing that chorus? There is power in numbers! Musical connects you with other artists who can help you take your work to the next level, all in a fair and equitable way by ensuring payout splits happen on any generated song revenue. Musicians ""play-to-earn"" tokens for every interaction on the platform. This could be anything from posting a music file, collabs with another artist, launching a contest, providing meaningful feedback on a song, or minting a NFT.
Fans will love earning tokens as well to boost their reputation scores on the platform. The more you have, the greater your influence within the community. Fans earn for discovering and engaging with artists, buying NFTs, sharing content, and streaming music. They can also participate in artist-led contests, and receive fan perks directly from creators."
