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Not that long ago, Coca Cola (and most drink companies at the time) sold their beverages in glass containers. These bottles would get used, washed then reused over and over in an endless glass cycle. This dreamlike utopia is long gone today… and Coca Cola killed it.
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Script: Estelle Walton
Editor: Melody David
Lead Editor: Kirsten Stanley
Project Manager: Lurana McClure Rodríguez
Host: Levi Hildebrand
Want to work with Future Proof? Suggestions? Hate mail? Get in touch with the project manager, Lu: contact@befutureproof.ca
Why the Glass Bottle FAILED
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glassglass recycleglass recyclingrecyclerecyclingglass bottleplastic bottleplastic water bottledisposable bottledisposable plasticcoca colacola cola glasssustainabilityrecycle scamrecycling is a scameco friendlyecobottle depositcoca cola watercoca cola bottleglass industryexplainerexplainedenvironmentalismenvironmentclimate changeconsumerismfuture proof