Among many luxury SUVs, one model stands out as a vehicle that delivers the best handling, most fun-to-drive experience, and most sports car like character: 2024 Porsche Cayenne. Despite having a SUV body, the Cayenne provides unmatched driving character...perhaps Lexus and other luxury brands can learn from Porsche.

Also in 1990s, Porsche sought help from Toyota engineers and managers how to streamline its operation and improve its product development cycle - the result was a spectacular recovery resulting in creation of Porsche brand that we know today. Over the last several decades, Porsche has risen to the top of quality and customer satisfaction surveys, and in some cases "beaten Toyota in its own game" as the performance leader. Could Toyota - or specifically Lexus - now learn from Porsche how to design more fun-to-drive cars? David talks about this after driving the new Porsche Cayenne which delivers the best of Porsche's attributes.

Automotive Press is owned and managed by David Koichi Chao, a global expert in the field of automotive evaluation, engineering, and strategy. With over 35 years of engineering experience, David is able to review vehicles from unique perspectives utilizing technical and specialized methods. David is a board member and a director at AJAC (Automobile Journalist Association of Canada).

David is known around the world as an authentic specialist of Lean/Agile Thinking, and travels all around the world to review vehicles and teach latest engineering methods. Born and raised in Japan, David has an engineering degree from University of British Columbia and post-graduate education from MIT and Harvard Business School in Boston.

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