Context Maps are a rapid creativity and analysis tool that enables you to lead a collaborative conversation.
While brainstorms can often head down rabbit holes (where a team chases small details around one topic), setting the initial goal to capture “the eight most significant features” often leads to a team completing the petals quickly. You can then focus on details or build a 2nd map to iterate.
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About Innovation Academy: Innovation Academy offers instructional videos and leadership programs that give you the mindset, skill set, and tool set needed to lead innovative teams. You can practice the tools at your own pace. Our topics address innovation strategy, ideation, foresight, design thinking, product development, team formation, coaching, product management, prototyping, and more. Our Innovation Academy guides are used by employees, managers and executives to develop a range of innovation solutions and radical, over-the-horizon inventions. We've helped hundreds of teams — including the U.S. Navy Seals, Airbus, Microsoft, and Stanford University — to create lasting innovation.
