Where should you start when launching a business? Join Gemma Cairney at the helm of a fictional business for the day as The Open University puts her through her paces in the shoes of a CEO.

Hear expert business advice from our ‘OU-riginals’; Open University alumni, academics, and guest experts, who dial in to offer advice.

Episode 1 explores market analysis and research, with tips on how to find and engage with your target audience.

➡️ Free introductory courses here: [ Ссылка ]
➡️ Upskill in Business and Management with The Open University: [ Ссылка ]

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