Client: Nutrislice
Industry: SaaS
Video Type: Product Explainer
Marketing Goal: Product Launch
Mood & Tone: Animation / Humorous / Bold

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Nutrislice is a non-commercial foodservice technology company that elevates the customer experience with digital ordering, menus and signage - while making operators' lives easier.

We teamed up with Nutrislice to produce a showcase of 5 animated short videos on their ‘Digital Signage’ offering. The 15-30-second shorts visualize both pain points & solutions, and sometimes both.

Nutrislice wanted to stand out with an atypical overview video approach. The mood and visual style is simple, light-hearted, human, and charming. We engage their audience using comedic storytelling, with the ultimate goal to make the viewer feel happy.

🔵 About
Vidico is an award-winning video production company with offices in Melbourne and Sydney. We produce stunning video content and explainer videos for tech brands and innovative startups worldwide. Our expertise is in communicating complex ideas in a way that’s simple, creative and easy to understand to help brands stand out.

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Companies we work with:
Uber / Square / Freshbooks / Digital Ocean / Algolia / Spotify / Koala / Vimeo / Airtable / AllTrails


------- CREDITS --------

Account Manager: Jenny Li

Creative & Production
Lead Producer: Erin Dayley
Project Manager: Keith Crawford

Illustration & Animation:
Storyboard Artist: Erin Dayley
Illustration: Darya Semenova 
Animation: Slava Romanov (video #1), Denis Bondartsov (videos #2 and #4), Beibut Zhakhin (videos #3 and #5)  

SFX & Assembly
SFX: Lukas Pilkauskas
Assembly & Editing: Erin Dayley

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