Cardiac disease results in around 1 in 3 premature male deaths, yet despite the obvious threat of this condition many men still do not associate poor lifestyle with an increased risk. This, combined with a tradition for not seeking help when they do experience symptoms can result in cardiac conditions developing undetected. The Love Heart: Men video acts to educate men on risk factors to look out for, whilst providing handy hints on how to tailor your lifestyle in a way that boosts their overall health.

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