The sponges represent human lungs. A pair of hands squeeze the tar from the sponge, revealing the cancer-producing tar that goes into the lungs of a pack-a-day smoker every year.
The 15-seconds Sponge Health Benefits version has been developed to link the health consequences of smoking with the immediate health benefits of quitting.
![](https://s2.save4k.ru/pic/1kHXOalZZvM/mqdefault.jpg)