Nathalie Spielmann, head of the MSc presents the programme and the outcome in a nutshell.
Offered in the Champagne area, the MSc Wine & Gastronomy- Marketing Savoir Faire and Terroir in a Disruptive and Digital World is a marketing-driven programme that aims to provide students with a strong food culture background levied with a solid theoretical base, enabling them to be efficient managers in a wide variety of food, wine and beverage related industries. The programme focuses on consumer and firm decision-making relative to food, spices, wine, spirits and other beverages.
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