In 1945, husband and wife, Ruth and Elliot Handler, teamed up with Harold “Matt” Matson to collaborate on innovative toys for children. 🧸

Co-founder Ruth Handler was traveling Switzerland with her family when her daughter bought a grown-up fashion doll named Lilli - far from the dolls still popular in the states. Handler had a lightbulb moment and on September 6, 1959, helped Mattel to launch the doll that would become her legacy: Barbie. 👯‍♀️

Barbie’s full name is Barbara Millicent Roberts. Barbie was named after Ruth Handler’s daughter, Barbara, and Ken after her son, Kenneth. ☺️ #factoftheday 

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