Swedish design is known for being accessible and made for the many. To highlight this, Swedish Design Museum now invites you to take part of Swedish design in regular Swedish homes. How? By tapping into real estate agents' property viewings, and rephrasing them as exhibitions. Welcome to The Home Viewing Exhibitions.
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The Swedish Design Museum is not a typical museum – it has no physical collection, and it's a virtual museum available online. Swedish design is made for the many, made to be used – and used again. It breaks norms and challenges preconceptions. Moreover, it is shaped by its context, the beliefs and values of Swedish society. And as a digital platform the Swedish Design Museum strives to achieve much the same, giving more people the chance to experience what Swedish design is all about, and how it’s a part of the Swedish lifestyle.
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