Teaming up with JCDecaux Cityscape, HUAWEI dominated bus shelters along Nathan Road in Tsim Sha Tsui for its latest mobile HUAWEI Mate 9 and Mate 9 Pro.
Every year during Christmas Eve and New Year Eve, Nathan Road along Parklane will be blocked for pedestrians only. Millions of pedestrians will pass or gather along Parklane during this period of time.
HUAWEI took the opportunity to host a snowy festival, the first of its kind at street level in Hong Kong, for the pedestrians.
A series of exciting activities including gift distribution by Santa Clauses, popcorn, cotton candy and photo booth were provided.
In addition, a creative bus shelter was equipped with a countdown timer for the countdown to 2017. An invaluable opportunity to connect the brand with the pedestrians in the festive season!
