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In the constantly shifting landscape that is Instagram, there are certain features that get left behind because they don’t necessarily provide the viral potential that can come with posting a reel. But that doesn’t mean that they can’t massively grow your account in a way that reels can’t. One of those features is stories.

And that’s where you’re messing up. Stories play a huge part in supporting steady growth, creating a community around your business and getting more engagement, and they’re a great place to test out new content ideas in a way that’s low risk and high reward.

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00:00 - The MOST Underrated Feature
00:40 - The Algorithm
01:41 - What Not To Do
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03:06 - Do This Instead
04:50 - Optimizing Stories
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// LYFE Marketing

➡ We're LYFE Marketing, a full-time digital marketing agency for small businesses. We help people grow online through various marketing channels. We help you de-code if advertising is the right fit for your growth trajectory, or see if organic growth is more of your speed. Regardless, our goal is to build a massive portfolio of success stories. So one day, we can look back and say that we made a difference in the world. This channel will provide you with good tips and suggestions for a large range of marketing topics. And we're not holding back. But if you want a tailored strategy, then don't hesitate to contact us on our website.

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