වෙද මහත්තයාගේ තෙල් බෙහෙත් reject කරන රටක ආයුර්වේදය, ලෝකෙම කතාවෙන Luxury brand එකක් කළේ කොහොමද? අද Neon උතුරු තරුවේ කතාබහ ලංකාවේ cosmetic industry එකම කණපිට හරවපු @SpaCeylonAyurvedaWellness ගැන! Consumerලාට ගැලපෙන්න Brand එකක් හදන හැටි, අලුත් දෙයක් market එකට අඳුන්වලා දෙන හැටි දැනගන්න Spa ceylon සම නිර්මාතෘ/ සමූහ අධ්යක්ෂ ශලින් බාලසූරිය කියන මේ වැඩසටහන බලන්න.
How did a brand deeply rooted in Ayurveda manage to evolve into a globally recognized luxury brand, despite the tendency to shun traditional health practices and medicines? In Neon’s latest Uthuru Tharuwa podcast, the spotlight is on Spa Ceylon, which has revolutionised Sri Lanka’s cosmetic industry. Tune into the Uthuru Tharuwa podcast with Shalin Balasuriya, Co-founder/Group Director of Spa Ceylon, where he shares insights on crafting consumer-centric brands and pioneering innovative market introductions.
Chapters
00:00 - 00:27: Introduction
00:27 - 01:22: What is his choice? Product or brand?
01:23 - 02:49: Brand building begins with our DNA
02:49 - 06:54: Baby steps on the successful way
06:55 - 10:21: What is entrepreneurship?
10:21 - 15:16: Work-life balance
15:16 - 17:56: How to deal with Gen Z employees
17:57 - 21:08: Spa Ceylon's journey on the international market
21:09 - 22:13: Relax time and hobbies
22:14 - 24:00: Positive and negative feedback about the Spa ceylon concept
24:00 - 27:33: Build the brand according to the consumer
27:33 - 29:00: We made the brand to consumers
31:31 - 35:15: Professional support system
35:15 - 36:36: What is his purpose?
36:36 - 40.23: Advice for future entrepreneurs
40.23 - 40.38: End
