Interest rates were so low for so long, that seeing them go beyond 3% has paralyzed many buyers. The thought of 7% or higher has gripped the buyer's imagination with fear.

As a sales professional, how can you help your buyer over those fears? Our own Mary Beth Berry is here to remind you, that with confidence, curiosity and connection, you can help your customer through their interest rate fears.

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Thank you so much for taking the time to watch this video. Believe it or not, I read about 99% of the questions and comments that my followers post. :) If you enjoyed the video or have questions, please let me know in the comments section below!
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Jeff Shore is a highly sought-after sales expert, speaker, and author. For over three decades his innovative and real-world selling strategies have helped train sales leaders all around the world. Jeff’s unique approach to sales is informed by understanding the psychology of why people buy. Once you understand why people buy you can reverse engineer your sales style to meet the needs of the customer.

Unlike some sales trainers, Jeff teachers his sales professionals to abandon scripted sales presentations, obnoxious closing lines and other antiquated “used car salesman” techniques in order to make meaningful, emotion-centered connections. Unsurprisingly, these sales strategies really work: last year, Jeff’s residential real estates sales training clients sold over $25 billion in residential real estate. If you are a sales manager or executive looking for ways to increase profits, better train your sales team or simply just “level up” in your current market, Jeff’s leadership training methods are going to get you there.

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00:00 Buyers tend to catastrophize their biggest fears
00:37 The story of my little brother Gabe
01:22 How The Buying Formula™ works
02:12 Confidence
03:07 Curiosity
04:44 Connection
05:46 Gabe's conclusion

#interestrates #fears #salestraining

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