An advert for Kraft's Dairylea Strip Cheese snacks. I guess this was Dairylea's (a soft cheese brand in the UK and Ireland) take on Cheesestrings which had been introduced recently at this point. I'm not sure who plays the lead mouse, but the scientist mouse sounds to me like Michael Bell, or at least someone who sounds a lot like him and speaking of well known American voice actors from cartoons etc., the narrator at the end of this advert is none other then Jim Cummings. Which makes me think that Dairylea may have tried getting into the American market at this point, maybe? From 1999.
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