Learn when you should use a Segment, Tag or Group in Mailchimp.
Mailchimp Groups and Tags are similar in that they are both data that are added to contacts. A segment differs in that it is a filter (or search) of existing data in Mailchimp. But do you know when you should use each of these capabilities?
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In this tutorial Gary Eckstein, a #Mailchimp Pro Partner, explains when each of Tags, Groups and Segments should be used in your #marketing and how to use each. Gary also explains the limitations of each. By watching this video you'll gain a good understanding of when to use Tags, Groups and Segments.
The following Mailchimp topics are covered:
0:25 The differences between Tags, Groups and Segment.
1:33 Creating and using Mailchimp Groups
4:57 Creating and using Mailchimp Tags
7:40 Creating and using Mailchimp Segments
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