For Michigan beer lovers everywhere, the name Stroh's likely rings a bell, but do you know the true history of how the famous fire-brewed beer began? How about the story of Stroh's surviving prohibition by pivoting and making other products than beer?
From Detroit Public TV's "Detroit Remember When: Made in the Motor City" documentary, One Detroit Senior Producer Bill Kubota and host Erik Smith talk with John Stroh III, from the Stroh Companies, Dave Rockwell of The Ramchargers and several other Stroh's fans for a look back at the rise and fall of the iconic brewery that John Stroh's great grandfather Bernhard Stroh started on Gratiot Avenue more than a century ago. Plus, the duo explores some of Stroh's stiffest competitors during their peak and how the Great Brewery Strike of 1958 hurt Detroit brewers so badly, some could never recover.
Episode 435/Segment 2
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