Here's the thing: If you have bad Google reviews, you are losing tons of revenue.

However, if you provide a really good patient experience, you will have good reviews coming in. Over time your dental office will start ranking at the top of search results on Google for anyone who searches for a dentist in your city.

In other words, your practice can dominate your entire city if your reviews are very good and if you have a good number of them.

However, this process is a little more involved than it might seem.

Assuming that you are getting reviews, take out 30 minutes on any given day and just go through all the reviews. Don’t just skim through the reviews - “listen” to them. In other words, immerse yourself in the process.

By the time you finish, you will understand exactly what is causing your practice to lose revenue every month.

I am always surprised when I ask dentists if they check their Google reviews.

Most of the times they say “Well yeah, I ask Cathy to check them once a month” or “The last time I checked was 4 months ago - I am really busy you know…”.

Here’s the thing: It takes only 1 negative review online to tarnish your reputation.

On the other hand, it can easily take months to recover from the damage.

As the owner of the practice, it should be you who checks the reviews and responds to grievances.

Your front desk staff simply does not have a huge incentive to attend to negative reviews the way you will.

Unless all your patients are thrilled by the experience you provide, you are bound to see some negative (and even nasty) reviews on Google for your practice.

They will mostly relate to:

- Your front desk not calling them back promptly or being rude to them. (“Samantha didn’t put in the effort to really listen to me and constantly kept interrupting me and then put me on hold for 10 minutes…”)

- A higher-priced procedure being prescribed to people who think they don’t need it (“This dentist forced me to go with this treatment and ripped me off! Don’t go there!”)

- People complaining that the dentist didn’t care for them enough (“The dentist and his staff rushed me so he could attend to other patients. All they care about is making money…”)

- Uncleanliness (“The office smelled horrible. It was if it hadn’t been cleaned in weeks. A dental office has to be a hygienic place!”)

- Lack of prompt action (“I was made to sit in the waiting room for 30 minutes before someone attended to me. Unprofessional!”)

At least 80% of the times, I see the dental office offering no response to a negative review - this simply legitimizes the negative review in public’s eye (if the dental office isn’t responding, they definitely must be in the wrong).

If you want to increase your revenue, you should courteously responding to all negative reviews, even though they have been up for a while. This tells people that you care about your reputation and patient feedback.

Practices which have an average rating of 4.8 out of 5 and have over 250 positive reviews on Google consistently dominate the entire city and thus get a lion’s share of leads and revenue.

On the other hand, those with an aggregate rating of less than 3.5 out of 5 lose at least $10,000-30,000 per month in potential business because:

- People don’t like going to dentists they don’t trust.

- If a dentist doesn’t care about their reputation, chances are they really won’t care about their patients

Watch the video to understand how to go about fixing your online reputation and 2X your dental revenue.
______________________________

ABOUT:

Yasir Khan is the founder/CEO of Promote Dental, a full service agency which helps dentists bring in more patients, 2X their revenue, become the leading expert in their niche & improve their work/family lifestyle balance.

We look forward to working with a select few "dream clients" who aspire to increase their dental practice's revenue and gain mass recognition among their audience.

Want to learn more? Go to [ Ссылка ]

Want me to map out an entire strategy which will 2X your dental practice's revenue? Go here:
[ Ссылка ]

свернуть