Today, 80% of digital advertising are already done programmatically. Although everyone of us have seen a programmatic ad before, many are not aware of its existence. If you are keen on venturing into the world of digital marketing, watch this video to get a simple and easy to understand explanation of what programmatic advertising is about.
This will be helpful for both experienced marketers or students that are exploring career options in marketing agencies. If you believe that marketers should develop their marketing strategies based on data and that the performance of a marketing campaign should be measurable, this is the video for you.
If you find this video helpful, you can continue to watch my programmatic ecosystem video. This is especially important if you are interviewing for a programmatic or performance marketer role at a digital marketing strategy.
It will really help if you can like and subscribe! Do let me know in the comments if you have any suggestions or any topics that you want me to cover!
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