Watch our video on the topic of "Individualism vs Collectivism"

This video interprets the two main cultural dimensions in intercultural communication. So the individualism represents the individual goals and the rights of the people and the collectivism represents the group goals that best for the collective groups and the personal relationships. The difference between the individualism and the collectivism are the individualism highly concern about their personal goals But, the collectivist concerns about the group goals. That means the group of people highly consider achieving common goals. So the collectivist is the best method to achieve the individual goals as well as the success of the group goals.

Hope this video brings the extra value for your knowledge about the intercultural communication.

Thank you! ❤❤❤

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