How can The Real Cost address to its audience about having smaller lungs through smoking? Just show them cutesy claymation with a little bit of gore, of course.
This was deliberately left out from my main Real Cost compilation, because these ads are of a completely different league than teenagers living through near-realistic horror of using tobacco.
![](https://s2.save4k.ru/pic/71o1d_4wds0/mqdefault.jpg)