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On todays show I discuss Serato is giving away a whole host of free visuals that streaming DJs can use to make their livestreams visually as well as musically exciting. Their use is not tied to Serato DJs, and the visuals can be added as “static layers” in any half-decent livestreaming software (most DJs use OBS, as it’s free).

“Streaming DJs are responsible for music and the entire visual experience. It’s an exciting new creative challenge, but doing this well is difficult, so we thought we’d help.” says Scotty Hoogerbrug, Chief Marketing Officer at Serato.

“This meant, all for free, we made a huge range of visuals to make your set look dope. The needs of a DJ are different from your average streamer so our creative team went deep to ensure we’re on point.”

Some of the scenes available are “Rococo Mansion”, “Nuclear Vibes” (“no drugs or weapons”- we like it!), and “Enchanted Forest”. There are also a host of DJ booths, from speaker stacks to alien monsters.

For DJs choosing to stream on Twitch, Serato has also announced a Twitch extension that can take the music you’re playing on Serato on your laptop and feed it into a banner on your livestream, allowing you to shout out to the artists and producers you’re featuring in your streams.

As far as Twitch goes, it’s interesting to see big companies like Serato and Beatport going in heavy on the platform. Twitch was traditionally a gamers platform, but seems well suited to music/DJ streaming, and Twitch appears to be not only encouraging these companies, but actually working with them to make this stuff possible.

It is particularly intriguing because as of the time of writing this, Twitch is not licensed for music, and artists featured on Twitch streams are not getting paid as they should be, unlike on channels like Mixcloud and YouTube, where licensing is in place (although your stream can still get kicked off YouTube if the licence holder so desires).

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#Serato #Twitch #Livestreams #DJ @SeratoHQ

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