TVekstra is a Media Sales house working with Broadcasters exclusively focused on CTV advertising in the UK.
Fanta had a brand campaign using Addressable Tv in September 2021. The brand based its communication on “Fanta and Game” and desired to increase brand awareness and sales via Addressable TV advertising.
TV viewers played the Fanta Snack Game on their Tv and their remotes while they are watching TV.
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#addressabletvadvertising #ctv #interactivead #ctvad #hbbtv #ctvadvertising
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