Today we’re gonna be showing you a BTS look at a special project we’ve been working on to recreate the iconic Michael Jordan Nike Commercial.

A few weeks ago Reshoevn8r linked up with Phoenix Suns forward Cam Johnson for an ad shoot. The main goal of the shoot was to recreate the iconic Spike Lee and Michael Jordan Nike commercials of the 1980s.

In addition to shooting some awesome footage with Cam, team RE8 was able to show the NBA star sixth-man all about the best sneaker cleaning products in the world and how to use our sneaker cleaning kits to clean his own shoes.

The location for this shoot was an indoor basketball facility, and it proved to be the perfect backdrop for both the ad shoots and this behind the scenes look of the day RE8 spent with Cam.

Before Cam arrived, Vick Almighty was tasked with knocking out his lines. While some might be flustered by the magnitude of the moment, Vick did an awesome job, and played his role perfectly. As a part of his role, Vick was able to show off a classic pair of Air Jordans, the Bred Air Jordan 4s.

Once Cam got there, the team got to shooting some fantastic footage of his insane dribbling skills, high flying dunks, and buttery finger-rolls. And of course, Cam was rocking the Panda Nike Dunks for the shoot.

After shooting the ad spots, Cam joined Vick for a quick photoshoot, and he was off to Jonny Bubbles for an exclusive 1 on 1 interview.

In his interview with Jonny, Cam reveals his affinity for cleaning sneakers, and some fun sneaker cleaning stories from his childhood. As a child Cam didn’t have access to sneaker cleaning products like Reshoevn8r, and was stuck using whatever he had at the house.

He also shared with Jonny his top 5 sneakers of all time, which include some sweet UNC PE’s like the UNC Jordan 4, the UNC Jordan 3. Also included in his Top 5 list are the Off-White Jordan 1 High “UNC”, the Off-White Air Force 1 “Black” and the 2009 Air Jordan 11 Space Jams.

We finished the day off with another cool video shoot, a postgame presser with Cam. In it, Cam explains his love for RESHOEVN8R sneaker cleaner and how he can’t bear to leave the arena in scuffed shoes. Nobody wants to rock a scuffed pair of sneakers.

Shoutout to Cam for being such a gracious participant, and for being himself throughout the day.

What was your favorite part of the video? Hopefully we’ve given you a glimpse into what it’s like to hold and execute a big production like this one.

Thanks for tuning in!

Cam X Reshoevn8r (Cam’s Favorite Products) : [ Ссылка ]
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Save 10% on RESHOEVN8R products here: [ Ссылка ]
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See the full Cam ad on our Instagram: [ Ссылка ]
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Cam’s Top 5 Sneakers of All Time: [ Ссылка ]

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