#digitalpr #pr #media #pesomodel

Check out the full guide here - [ Ссылка ]

In this video, we are looking at paid, owned, and earned media in PR and how they can benefit your company. To do this, we will be looking at the PESO model and breaking down each of its components (Paid, Earned, Shared, and Owned Media). To find a more detailed explanation of this, visit the guide and you can learn how to balance these types of media, to give your company the exposure it needs to grow (Link above).

свернуть