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You hear me talk a lot here in these videos and on the Self Storage Income Podcast about my "value add strategy". But exactly goes into this value add? What are the key metrics that make this strategy such a consistent and such a massive win? How can you take a storage facility and literally be able to double its value?

Well I'm super excited because this is exactly what we're going to jump into in today's video.

There are some keys you need to measure to calculate whether a facility will succeed or not - we're going to cover that.

What are the rates you need to be charging for your storage units? How do you know and how do you figure this out? Why should you charge different rates for the same unit types through dynamic pricing? We're covering ALL of that.

How do you perform competitor analysis and measure a storage market? Yep, it's on the list.

And the big daddy of them all... ultimately how to use these tools and insights to drastically increase the value of a storage facility.

We're going in depth on all these subjects and more in a step by step way that you can apply right now today. Whether you're a current storage facility owner and/or operator, or especially if you're looking to acquire a storage facility, these are insights and tools that you can use for a number applications related to increasing the value of a storage facility. We're talking how to identify your value proposition, how to increase that value, how to identify the right type of customer, and so on.

All of this combined will help you you realize the best possible returns and help you operate your storage facility to the highest possible level.
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