It's no secret that every real estate agent wants more listings—after all, listings drive the business! With today’s inventory shortage, the market is in desperate need of more listings. But here's the real question: do you know WHERE sellers are actually finding the agents they choose to work with?

A recent study by 1000WATT reveals the following data on how sellers select their agents:

9% find an agent through a friend or family member
34% get a referral from a friend or family member
6% choose a neighbor or nearby agent
28% research online (reviews, past transactions, etc.)
15% use an online agent-finding or matching service
7% are impressed by a piece of marketing or advertising
So, where are you focusing YOUR efforts? In this video, we break down these statistics and share actionable insights on how you can better position yourself to capture more listings. From building strong referral networks to boosting your online presence and leveraging effective marketing, we’ll share strategies to help you stand out in a competitive market.

Don’t miss out on this valuable information—watch now to learn how to attract more sellers and grow your business! Be sure to like, comment, and subscribe for more real estate tips and strategies.

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Mike Ferrante from the 21 Mike Team and Century 21 HomeStar is one of the top agents in Cleveland, Ohio, with about 500 transactions estimated for 2023. One of the top listing agents in Cleveland, Ohio, with a dominant presence on social media plus traditional marketing methods, the 21 Mike Team covers all of Ohio, expanding into Akron, Medina, Lorain, Columbus, Ohio. Mike also donates his time to provide education and training for other real estate agents, including State of Ohio-approved continuing education classes. Mike's focus is now on helping other agents grow their business by leveraging the assets of the 21 Mike Team, such as leads, admin support, training, branding, business planning, and more. Mike is a lifelong Ohio resident, earning a Bachelor's in Science from Heidelberg University in Tiffin, Ohio, and an MBA with a marketing concentration from the Weatherhead School of Management at Case Western Reserve University. In addition, Mike has experience in new construction, renovations, and property management.

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