Automating Outreach with Apollo.io Plays

Apollo.io "Plays" allow for rules based automations within Apollo.io to build an automatic inbound and outbound lead generation engine. Pre-built templates or custom plays can be used to:

-Target new hires in roles at target accounts (more likely to consider new technology or change)
-Convert Anonymous website visitors (using Dealfront integration)
-End sequences for outdated data or contacts that have changed jobs
-Find contacts at accounts that are showing research intent around your keyword topics (using Leadsift intent data)
and lots more.

***Update on converting Anonymous website visitors***
Apollo recently released website visitor ID as part of the platform so there is no longer a need to use a third party tool like Dealfront for this functionality. I made two videos to help:

1. How to Set Up Apollo io Website Visitor ID Part 1
[ Ссылка ]
2. How to Set Up Apollo.io Website Visitor ID Part 2 (Adding Plays with Sequences)
[ Ссылка ]

SaaSBoost.io: Apollo.io Agency - Strategy and Setup
[ Ссылка ]

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