Neun Effekte des Meisters, die jeder übernehmen kann für seine eigenen Präsentationen.

Zahlen zum Sprechen bringen ist kritiisch nicht nur bei allen MINT-Berufen (Mathematik, Ingenieur, Naturwissenschaft, Technik). Deutsche Untertitel.

Buch: Carmine Gallo: "Überzeugen wie Steve Jobs. Das Geheimnis seiner Präsentationen". (Ariston Verlag, 360 Seiten, 18,99 Euro)

Dirk Hannemann, Berlin
Trainer für Kommunikation und Persönlichkeitsentwicklung
Dozent für Personalmanagement
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Eine nette Geschichte über Jobs' Art zu präsentieren aus dem Nachruf von Walt Mossberg (www.allthingsd.com)

The Slides

To my knowledge, the only tech conference Steve Jobs regularly appeared at, the only event he didn't somehow control, was our D: All Things Digital conference, where he appeared repeatedly for unrehearsed, onstage interviews. We had one rule that really bothered him: We never allowed slides, which were his main presentation tool.

One year, about an hour before his appearance, I was informed that he was backstage preparing dozens of slides, even though I had reminded him a week earlier of the no-slides policy. I asked two of his top aides to tell him he couldn't use the slides, but they each said they couldn't do it, that I had to. So, I went backstage and told him the slides were out. Famously prickly, he could have stormed out, refused to go on. And he did try to argue with me. But, when I insisted, he just said "Okay." And he went on stage without them, and was, as usual, the audience's favorite speaker.

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Empfehlenswert ist Steve Jobs' große Rede vor den Absolventen von Stanford 2005. Er erzählt drei Geschichten, "not more". Wie er adoptiert wurde, wie der Rausschmiss bei Apple im Nachhinein sein großes Glück war, und wie er gelernt hat, die kurze Zeit auf Erden Dingen zu widmen, die er wirklich liebt.

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