The Internet of Things (IoT) touches all parts of our lives, all areas of the urban landscape, and all business verticals. The number of connected devices around us is growing every day, and now includes vending machines, cars with constant monitoring of all parameters, smart home devices. Data derived from connectivity, devices, applications and external systems need to be analyzed, using business intelligence tools. The information can then be used by actionable analytics tools, which can trigger pre-defined actions if certain parameters are exceeded.
Companies from various areas invest in IoT technology to become more competitive, attract new customers, improve business efficiency and lower operational costs.
As a result, organization can create uses cases that fall into three broad groups of business issues. The first is where data analysis will be used to improve operational efficiency. The second group includes customer focused operations, such as product management and creating marketing offers. Finally, there are the new business models connected with multiple verticals or as yet untapped areas in which the IoT might develop. That way IoT data monetization can begin!
Learn more on how to monetize IoT data in telecoms by downloading our white paper: [ Ссылка ]
You may also want to review Comarch’s website, blog and social media channels:
Comarch Telco: [ Ссылка ]
Blog: [ Ссылка ]
Linkedin: [ Ссылка ]
Twitter: [ Ссылка ]
