The 2020 Ford Bronco R is a concept vehicle that Ford created to celebrate the 50th anniversary of the first-gen Bronco’s historic Baja 1000 win from 1969. Unveiled ahead of the 2019 SEMA Show, it’s the first real life incarnation of the modern Bronco and it previews a production crossover that will arrive in 2020.
The 2020 Bronco R was unveiled alongside the first-gen Bronco that Rod Hall and Larry Minor drove to an overall win 50 years ago at the 1969 Baja 1000. It features a similar livery, so it makes it easier to draw a design parallel between the two. The concept is fully functional and will be used as a test bed for the Bronco’s production drivetrain. The 2020 Bronco R will also be raced by Shelby Hall, the granddaughter of the late Rod Hall, at the 2019 Baja 1000.
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