For show notes and resources mentioned in this video: [ Ссылка ]
In this hyper-visual, digital world, video marketing is essential for any business that wants to promote their brand and connect with their audience. Of course, in order to implement an effective video marketing strategy, you need the right video content. In this video clip from “Visual Stories: The Art of Micro Storytelling” (part of the 97th Floor Mastermind Interview Series), Shante Schroeder interviews CMO and best-selling author Rachel Hofstetter about her experience helping to create a video marketing strategy that has resulted in over 100 million views across social media. During the discussion, Rachel demonstrates that creating a share-worthy brand means combining education, customer insights, and entertainment into something extraordinary.
For more insights into connecting with your audience in a meaningful way, visit [ Ссылка ], and take the mystery out of marketing.
