From starting the rebrand process, to creative exploration, narrowing down a concept, and bringing a visual identity to life, we will be showing you how we do it, step-by-step, at REX Marketing.
Small businesses often have to lead their own rebrand and find it difficult because they can’t see the picture when they’re in the frame. So, within 4 episodes, we are sharing all of the creative process and communication techniques that we use to overcome obstacles and achieve award-winning results. By the end, hopefully YOU can do it too.
But we won’t be rebranding one of our clients, our team will be bringing you behind the scenes at our own internal rebrand at REX. Our thoughts and fears… the surprising reactions… and how we get to the idea that works.
Come along with us as we embark on a journey to infuse new energy and meaning into the REX visual identity. Let’s take a look – inside a rebrand.
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