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VALUE CHAIN IN STRATEGIC MANAGEMENT IN HINDI (Michael Porter's Value Chain introduction)
*** The Generic Value Chain ***
This video consists of the following:
1. Concept of Value Chain in Hindi (Value chain introduction/Basics)
2. Components of Value Chain (Activities in Value chain).
I. PRIMARY ACTIVITIES
i. Inbound Logistics
ii. Operations
iii. Outbound Logistics
iv. Marketing and Sales
v. Services
II. SUPPORTING ACTIVITIES (Support activities)
i. Firm infrastructure
ii. Human Resource Management
iii. Technology Development
iv. Procurement
*** BEST REFERRED BOOKS FOR BUSINESS POLICY & STRATEGIC MANAGEMENT :
I. [ Ссылка ] - Concepts in Strategic Management and Business Policy
II. [ Ссылка ] - Business Policy and Strategic Management: Concepts and Applications
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