There are those among us that purposefully seek out adventure. Purposefully seek out a test of mind, spirit, and body. That is Jason Hairston. You may know him as a leading force behind mountain hunting as the CEO and Founder of KUIU, but you may not know why he has dedicated his life, his livelihood, his brand to mountain hunting. To Jason, hunting brings him as close to the ultimate challenge as possible. An ethos of hunting that was buried in his DNA by his Dad, character traits formed as early child with a traditional bow, and now is being fulfilled in places where few humans dare to travel, and being perpetuated in how he is investing this love into his son.

Your story is likely unique to you, just as my own story is probably unlike yours.

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