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Are you new to business and laying a foundation? Or, perhaps you’re established but feeling a little overwhelmed and need to get *back to basics?* Either way, you’re in the right place because...

In this video, I outline the three elements *you* need for a minimum viable brand. These are the absolute basics. While my run-down likely won’t surprise you, there is value in stepping back and re-visiting the essentials.

(Spoiler alert: Keep in mind that any brand strategies you employ should enhance or facilitate ease in one of these three core pieces of your brand. This litmus test is the key result of understanding your minimum viable brand!)

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You can join me, my team of branding experts - and my community of audacious dreamers and do-ers - in these places:

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