This commercial introduced the new rebranding campaign of the entire passenger product in mid-1980s. This campaign included new "billboard" aircraft livery and completely refreshed cabin interiors. The project price tag was over $25 million dollars and set a new standard in aircraft livery with many airlines following with larger letter sizes.
To learn more about the rebranding project, listen to Episode 5 of The Pan Am Podcast: [ Ссылка ].
In addition, Jennifer Coutts Clay, Pan Am’s general manager for product design and development, has a comprehensive ebook that explores jetliner cabins in detail. For more information, visit: [ Ссылка ]
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The Pan Am Podcast!
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[ Ссылка ]
Experience the legacy of the world’s most iconic airline, Pan American World Airways! The Pan Am Podcast brings Pan Am’s 64-year history to life through engaging storytelling and insightful interviews from Pan Am employees, passengers, historians, authors, fashionistas, and aviation enthusiasts!
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