The Dassler brothers, Adolf and Rudolf, Initially ran a company together called Gebrüder Dassler Schuhfabrik (Dassler Brothers Shoe Factory), which was known for producing athletic shoes. However, personal and business disagreements led to a split in 1948.


Adolf Dassler went on to establish Adidas, named by combining his nickname "Adi" with the first three letters of his last name "Dassler". Adidas became renowned for its innovative sportswear and iconic three-stripe logo.


Rudolf Dassler founded Puma, and it quickly became a major competitor to Adidas in the sportswear market.


The rivalry between Adidas and Puma is well-known, with both brands continuing to be significant players in the sports and lifestyle industries.

#adidas #puma

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