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On this episode of Copy That! we reveal the truth no professional copywriter wants you to know: even the best copywriters can make embarrassingly huge mistakes!

So instead of telling you that we're perfect and only write "copy that converts!"... we decided to share with you some of the misconceptions we had as new copywriters and the biggest fails we've had in our careers so that you don't have to learn the hard way. We've pulled all nighters. We've lost clients. We've been yelled at by legendary copywriters. Trust us: we know how to fail and these are copywriting mistakes you want to avoid.

Some of what we get into:

- Why focusing just on "words" ruins your copy
- The biggest trap beginner copywriters face when studying copy
- The truth about getting "good" clients who pay premium rates
- Why focusing too much on one kind of copy can ruin your career
- And how to fix literally any problem you have during a gig

Honestly, this is one of the most important episodes we've done and we wish every new copywriter could learn this stuff before they make the mistakes we have. Please share this with any copywriter (whether they're a freelancer or in-house) who you know would benefit!

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Copy That! is hosted by Alex Myatt, Rod Satterwhite, Sean MacIntyre, and Lindsey Hough.

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Want to score clients and close more gigs? Watch our DEFINITIVE Guide to Selling Your Services As a Copywriter: [ Ссылка ]
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