56% of users will abandon a website that takes more than 3 seconds to load. That's 56% of ad dollars wasted, 56% of opportunities lost, and 56% less products you can sell. Faster sites convert more users, drive higher ARPU, and increase customer loyalty. You might think you are 'fast enough' - but we've found that a 1-second decrease in site speed can increase conversions by 44% and reduce bounce rates by 8%.
