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A good sales development representative is someone who delivers outcomes. It’s easy to talk about all the cold calling and prospecting a business development rep can spend their time on. The true measure is the by-product of those results, are you hitting quota or not hitting quota.

A good sales development representative is someone who never has a victim mentality. Your prospect doesn’t show up to a meeting, don’t focus on feeling bad that you got let down, focus on what you could have done better to improve the possibility of a good outcomes.

A good sales development representative focuses on getting good at the fundamentals of sales development (contact rate, set rate, show rate, conversion rate.)

A good sales development rep is humble enough to seek out advice from other top reps. If you are wondering if being an SDR is hard or not, go talk to other people that have track record of making the job not look hard.

What makes a good sales development representative?

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