RAM CHARAN is a world-renowned business advisor, author and speaker who has spent the past 35 years working with many of the top companies, CEOs, and boards of our time. In Ram’s work with companies including GE, DuPont, Novartis, EMC, 3M, Verizon, GMR, and Tata Group, he is known for cutting through the complexity of running a business in today’s fast changing environment to uncover the core business problem or unseen opportunity. He has authored 15 books that have sold over three million copies in more than a dozen languages. His latest book is "The Attacker’s Advantage", published by Public Affairs.

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