The Sabin Vaccine Institute, the Bay Area Global Health Alliance and the Alliance for Advancing Health Online hosted a live engagement on Tuesday, May 17, 2022 at 8:00AM EDT | 12:00PM GMT | 3:00PM EAT to explore effective ways to reach adolescents and youth to build vaccine confidence and drive uptake.

Youth and adolescents make up a predominant portion of populations in many countries, and yet most vaccine uptake research focuses on childhood vaccination or adult COVID-19 vaccination. What influences youth and adolescents to get vaccinated? How do we ensure that young people have access to the information needed to help increase vaccine confidence? And how can we motivate this population to become vaccine champions in their communities?

This session looked to answer these questions and discover best practices for increasing vaccine acceptance in adolescents and youth through social media and digital engagement. Hear from ORB International about social media strategies to drive HPV vaccination among adolescent girls in Brazil; learn about effective social influences and types of messages to improve vaccination confidence and drive uptake in rural youth from the Grameen Foundation India; and explore how Shujaaz shifted sentiment toward vaccines among young Kenyans and Tanzanians and motivated them to champion vaccination among their communities.

свернуть