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Instagram's usage is increasing at a rapid rate. Its user numbers have doubled over the last two years, and are more than five times what they were four years ago.

Instagram began in 2010. It reached 100 million active users in February 2013 - a number that people considered excellent at the time.

In March 2014, Instagram usage reach 200 million users. They reached 300 million users in December 2014, 400 million in September 2015, 500 million in June 2016, 600 million in December 2016, 700 million in April 2017, and now 800 million in September 2017.

While this still pales beside Facebook’s 2 billion users, it is more than double Twitter’s 328 million.

Of the 800 million Instagram users, 500 million user their account on a daily basis. This statistic shows a huge change during 2017. There were only 150 million daily users in January 2017, rising to 200 million in April and skyrocketing to 500 million in September.

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