In this video, I have talked about Hans Wilsdorf who built the world's greatest brand and business ROLEX. Earlier in 1905, The watches that are made are all pocket watches and due to pocket watches many women faced problems also these watches stop working when some water hit on them. so Hans Wilsdorf the founder of Rolex in 1905 started the Rolex business where he sells a world-first wristwatch at that time Rolex was not able to make a lot of watches due to not proper machinery and technology at that time and was able to produce only 2-3 watches a year. and time passes on and in 1926 Rolex launched the world's first waterproof dustproof wristwatch watch. and the price of Rolex is so much expensive because they target upper-class public only who can afford the Rolex watch at that time also the business strategy of Rolex is that they make expensive watches because they use precious stones and metals in their watches anglo all watches are man crafted. the marketing strategy of Rolex is they advertise their watches in magazines and game events where their target audience come to see the events and special thing about Rolex advertisement o that they don't focus on selling features they mainly sell lifestyle and dreams to their future customers. so that in future they buy their watches when they earn money. More In The Video!


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Title Contents:-
00:00 - Introduction To Rolex Business
00:25 - History Of Rolex
01:02 - 1st Business Strategy Of Rolex
01:52 - 2nd Business Strategy Of Rolex
02:22 - 3rd Business Strategy Of Rolex
02:45 - 4th Business Strategy Of Rolex
03:38 - Business Lessons From Rolex Business Case Study

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DISCLAIMER: In this video, I have shared my opinion and my knowledge of the topic so don't take it in a bad manner.

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#rolex #rolexwatches #expensiverolex #rolexbusinessmodel #rolexcasestudy #rolexbusiness #rolexmarketing #rolexads #businessmodel #casestudy #businesscasestudy #startupstory rolexhistory

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